A Sky News reporter attempted to deliver a weather report on Storm Eunice while ironically getting battered by waves as people in affected areas were advised to stay indoors.
Ashna Hurynag tried to work with the situation she was presented with while the camera operator wiped the lens during the live piece to camera.
Now viewers have expressed their concern for her as she was talking about the 'danger to life' weather warning and doing the complete opposite.
Ashna told the camera: "We're really getting blasted by the winds, great television though."
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She went on to add: "The advice is really to stay inside and not risk coming to places like this."
Taking to Twitter, one viewer wrote: "This is ridiculous. There are plenty of ways to report this without someone on the sea front in a red warning area. What part of danger to life is unclear?"
Another added: "@SkyNews why put your employees at risk unnecessarily???? This is irresponsible and dangerous. The sea is unpredictable as and your employees don't need to be exposed to this for 'good TV'."
A third commented: "This is ridiculous and unsafe MANY warnings to stay away from the coast don’t travel! You don’t need to be ON SITE to report this!"
For anyone concerned, Ashna posted a picture of herself and Sky News cameraman Phil Hooper. Alongside the snap, she wrote: "Windy, wet but still smiling with @skyflexiphil! We’re safe too and have had a cup of tea - thank you for your well wishes."
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Commenting on to post, someone said: "Come back to Porthcawl on a sunny day. You deserve a few shifts in the studio after being on the front line experiencing that."
Storm Eunice has brought mighty winds and major disruption to much of the UK with stay at home warnings currently in place for the worst-affected areas.
The Environment Agency also urged weather watchers and amateur photographers to resist the temptation to try and capture dramatic footage of Storm Eunice’s impact.
Emergency services and the Met Office warned people to stay at home while Boris Johnson said: “We should all follow the advice and take precautions to keep safe.”
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LADbible reached out to Sky News for a comment.
Rebecca Shepherd