Expert says Coleen Rooney isn't doing I'm A Celeb for the money despite 'highest ever fee'

An expert has said that Coleen Rooney apparently isn’t doing I'm A Celebrity... Get Me Out Of Here! for the money despite getting the ‘highest fee ever’.

Yep, ‘Wagatha Christie’ herself is heading into the jungle as the line-up for this year’s series for the ITV show has been revealed.

Alongside the WAG icon, the likes of Tulisa, Love Island star Maura Higgins and boxing legend Barry McGuigan are set to head in.

But topping all the names, it’s been said Coleen is I’m A Celeb’s biggest ever signing as she’s reportedly bagged a deal surpassing the controversial £1.5 million fee Nigel Farage got last year.

The icon is said to be heading down under. (JMEnternational/Getty Images)

According to PR expert and Press Box PR’s Head of Talent Lynn Carratt though, cash isn’t everything.

“I don’t believe for her it is about the money,” she says on behalf of Slingo.

“She and Wayne already have enough money to last them the rest of their lives. Coleen built a successful career for herself in the past but she turned down a lot of opportunities when she became a mum.

"She even upped sticks from her beloved Liverpool to live in Washington while Wayne played for DC United. His career came first.”

And with Wayne now working in the UK again, Carratt says it’s ‘Coleen’s time to pick back up her career and develop it’, adding how she will want to ‘make her family proud’.

The expert sums up: “There is no better show to do it on than I’m Celebrity, as it can show how likeable and tenacious a person can be.”

She also went on to point out how many millions Coleen could ‘definitely make’ if she does well in fashion and family brands with her being paid ‘£3 million back in 2010’ by Asda to front a campaign.

Of course, as fans will know, Coleen’s rival Rebekah Vardy had her own go on the show in 2017 when she was the fourth star to be evicted after 16 days in the jungle.

Vardy was on the show back in 2017 (ITV)

“So I’m sure Coleen will be aiming to top that,” Carratt adds.

And with so many of us having been hooked on the drama and court case between the pair of WAGs, there’s no denying people will be hoping she spills the tea in camp.

The full I'm a Celebrity 2024 line-up

· Coleen Rooney

· Danny Jones

· Oti Mabuse

· Alan Halsall

· GK Barry

· Dean McCullough

· Tulisa

· Jane Moore

· Melvin Odoom

· Maura Higgins

· Barry McGuigan

· Rev Richard Coles