It's 25 years since The Blair Witch Project hit cinemas.
Yep, it's really been a quarter of a century since Heather, Josh, and Mike went wandering off into the woods in search of the mythical being... never to return.
Check out the chilling trailer:
The movie remains one of the cornerstones of the horror genre, with countless films inspired by it, Paranormal Activity and Cloverfield just a couple.
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For those of you who aren't familiar with the film, it centres on three young film buffs who, in 1994, head out to to a small town in Maryland to shoot a documentary about the infamous 'Blair Witch'.
It's cut with interviews of local residents, who have all heard stories about the terror inflicted by the malevolent figure, as well as shaky handheld footage captured by the three filmmakers.
Such was the power of the marketing around the film, audiences at the time went into the cinema convinced something seriously bad had happened to the actors - the production company even put up missing posters to ramp up concern, and the police got in touch to see if they could help.
But it wasn't just the filmgoers who were worried about their safety, so were the cast.
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Speaking to LADbible about the film's legacy, co-creator Dan Myrick, who made the film with pal Eduardo Sanchez, admitted that Heather Donahue had some slight concerns she may have signed up for a snuff film.
"Yeah, she brought a knife," he tells us, casually.
"And we laugh about it now, but I don't blame her, man. I mean, like, who the hell are we? We're not even a real production company.
"So we're just a bunch of knuckleheads auditioning people, and we could be anybody.
"It's like, 'Yeah, we want you in our movie, and you're gonna be with two guys, complete strangers, you're gonna be camping 24/7 in the woods, and we're gonna be filming you, well, we're not going to be, like, really be around, you will be kind of in the woods, filming'.
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"And so she, understandably, kind of hedged their bets a little bit with bringing a little protection, which, you know, like I said, I don't I don't blame her.
"But once we kind of got rolling, and as the guys got into the rhythm of the shooting, realised we were doing, you know, an unorthodox kind of shooting, but she was in good hands... she didn't have to necessarily worry about her life being threatened."
Well, that's good to hear.
Looking back at the film's legacy, Myrick says he's proud to have been a part of something that continues to be such an important part of people's lives many years on.
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"There's never a day that goes by don't feel fortunate to be a part of the Blair Witch film and process and, you know, it was a collaborative effort and not one of us could have done it on our own," he adds.
Featured Image Credit: Lionsgate/Bobby Bank/WireImageTopics: TV and Film