Netflix speak out after making man live in billboard with sinister message painted outside
Netflix’s marketing team deserves a raise after installing a billboard in LA with an actual person living inside.
The unidentified actor has been seen sitting in an enclosed room 30 feet above the ground above Sunset Boulevard.
‘The Last House’, the name of the new film, and ‘how long can you survive’ are the only words displayed on the home, consisting of a fake front door, fake chimney, fake ivy and a very real room.
"There's a guy inside," the streamer said on X.
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"He’ll attempt to maintain a sense of normalcy over extended periods of time while 'stuck' in his elevated, enclosed set," Netflix explained in a statement.
"Communicating with commuters and passersby below via whiteboard as an eerie nod to the family’s own isolation in the film."
Netflix said that the performer was ‘live’ in his box from 6 August to 8 August - so, sorry if you missed him.
What is The Last House about?
The new sci-fi thriller follows a family who are sealed inside their home with no way out.
They must work together to survive ‘the mysterious, looming threat that is keeping them trapped inside’.
Greta Lee and Wagner Moura star in The Last House, led by Now You See Me director Louis Leterrier.
“The Last House challenges the idea of a safe haven, turning a family home into a hostile environment where survival demands unity,” Leterrier told Tudum.
“This is an ordinary family’s worst nightmare, pushing them to their limits to protect each other and exposing the fragility of security — and the desperate fight to reclaim it.”
“I was so intrigued by the notion of what it might mean to wake up one day and be physically sealed in your home — and not even understand why,” Moura added.
“I think about how my own family would respond and handle something like that. I connected with the stakes of the film and the character on a deep level because of that.”
“The storyline will evolve in ways that the audience certainly will not expect, but that is what makes this film so interesting.
“There are layers and twists that I can’t wait for everyone to see.”
Lee calls it a ‘survivalist story with a twist’.
“I was immediately drawn to this story. I love the questions this movie asks about our world and how we choose to live in it.
“And I was excited about the possibility of asking these questions in a new and entertaining way.”
The Last House is available to stream on Netflix now.
Anish Vij