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Piers Morgan has once again made it clear that he's not the biggest fan of Prince Harry and Meghan Markle - by pretending to throw up after hearing their latest venture, live on Good Morning Britain.
The GMB host acted as though he was being sick after hearing about the ex-royal family members' new Spotify podcast series.
The couple have launched a new production company called Archewell Audio and a trailer for their podcast promises interviews with 'amazing people', with the pair offering 'different perspectives'.
But Piers - ever a critic of the couple - proceeded to dramatically pretend to be sick into a bin, saying it was 'vomit-making', after playing a clip of the trailer on GMB.
He acted out a dry-heave, before saying: "How utterly vomit-making."
In fairness to Piers, even co-host Susanna Reid - who is usually a fan of the Duke and Duchess of Sussex - said that when she read the transcript in the paper, she thought it was a 'parody'.
Susanna said: "Even I am finding it hard now."
Piers replied: "They've lost Susanna Reid! Breaking news!"
He then joked to her: "You were vomiting in the meeting, gagging, the reflux was gone," adding: "If they weren't royals they wouldn't be making this money. I don't mind if they aren't royals."
The new collaboration was announced yesterday, with the couple releasing a statement.
It said: "What we love about podcasting is that it reminds us all to take a moment and to really listen, to connect to one another without distraction.
"With the challenges of 2020, there has never been a more important time to do so, because when we hear each other, and hear each other's stories, we are reminded of how interconnected we all are."
A holiday special will be released this month via Archewell Audio, in collaboration with Spotify's Gimlet studio. It will be hosted by the couple and will 'feature stories of hope and compassion from inspirational guests in celebration of the new year'.
Dawn Ostroff, chief content and advertising business officer at Spotify, said: "The Duke and Duchess of Sussex may live in California but the power of their voices rests in their status as citizens of the world.
"That they are embracing the extraordinary capacity of podcasts on Spotify while also seeking to elevate underrepresented voices is a testament to their appreciation for the potential of audio storytelling."
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