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Brits can't believe moment presenter was 'caught in room with woman' was allowed to air on UK TV

Home> Entertainment> TV

Updated 19:21 14 Feb 2025 GMTPublished 19:12 14 Feb 2025 GMT

Brits can't believe moment presenter was 'caught in room with woman' was allowed to air on UK TV

TV in the early 2000s was something else

Brenna Cooper

Brenna Cooper

Featured Image Credit: Sky Sports

Topics: Soccer AM, TV, Nostalgia

Brenna Cooper
Brenna Cooper

Brenna Cooper is a journalist at LADbible. She graduated from the University of Sheffield with a degree in History, followed by an NCTJ accredited masters in Journalism. She began her career as a freelance writer for Digital Spy, where she wrote about all things TV, film and showbiz. Her favourite topics to cover are music, travel and any bizarre pop culture.

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@_brencoco

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Television is nothing like what it used to be in the olden days - and this clip will prove it.

Running for over two decades on Sky Sports, Soccer AM was the perfect blend of football and comedy which allowed celebrities to put their best foot forward in front of goal while Premier League players dished the dirt on their teammates.

Soccer AM ran from 1994 until 2023 (Sky Sports)
Soccer AM ran from 1994 until 2023 (Sky Sports)

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However, the series also had its fair share of eyebrow-raising moments prior to its untimely end in 2023, most notably the poorly-aged 'Soccerette' feature which saw young women in football shirts asked about their age and relationship status.

Definitely a segment which wouldn't make it out of a production meeting room nowadays.

There was also the moment where former footballer and guest presenter Chris Kamara - of viral 'I don't know Jeff' fame - was 'caught' in a hotel room with a scantily clad woman.

Take a look at the clip below to see what we're on about:

Airing on the show back in 2002, the skit occurred while Kamara was showing presenters Tim Lovejoy and Helen Chamberlain around a suite at the now-shuttered West Ham Hotel, which allowed super-fans the opportunity to wake up to views of the pitch at Upton Park.

While explaining how the hotel rooms are turned into conference rooms in just 'six minutes' on a match day, a woman appears behind Kamara in just a towel and asks if he has time to rub her back - a moment which brings plenty of laughs from the team back in the studio.

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"I can't believe my eyes," Chamberlain responds, before questioning how the presenter knows the woman's name despite claiming to have to not know 'where she's come from'.

"It's funny that he's never seen her before in his life but he knows what her name is," Chamberlain says, to which Kamara insists: "I don't know where she's come from!"

Chris Kamara was appeared flustered by the moment (Sky Sports)
Chris Kamara was appeared flustered by the moment (Sky Sports)

The moment is certainly something you wouldn't see aired nowadays on mainstream television, with several viewers surprised to see how unfiltered programmes used to be.

"When football programs were actually enjoyable. Simpler times," one person replied to the clip, which had been shared on X.

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"Absolute Gold," a second wrote.

Meanwhile, others were enjoying the nostalgia of the old-school TV clip. "This segment of the show was the one I made sure I’d watch every week, Kammy was an absolute legend," read one user's comment.

"I remember watching this live, was creasing," another added.

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