Hot cross buns are usually enjoyed in the lead up to and during Easter. Coles has decided to flog them all year round, which has upset people who think the delicious food should only be consumed during the religious holiday.
If you're not bothered by all that, then you'll be able to eat a special type of hot cross bun this Australia Day after the supermarket juggernaut unveiled a new flavour.
While chocolate hot cross buns are a thing and are bloody delicious, wait till you see the Lamington Hot Cross Bun creation that Coles has released.
According to their own research, a whopping 54 per cent of people surveyed thought that the mash-up would be amazing and so they've delivered what the majority wanted.
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Coles Senior Category Manager Freddie Hancock said: "We know Australians love traditional products that have a nostalgic pull but with a modern-day twist -- and we think we've got a real winner here with our new lamington hot cross buns just in time for Australia Day.
"We're always listening to customer feedback to determine new product launches, and it's important for us to have some fun with flavours and shake up the hot cross bun market to give customers something they've never had before, but ultimately it has to taste great."
"We've spent months fine-tuning the recipe to make sure we have the perfect flavour profile of a lamington in a hot cross bun using its traditional pairing of chocolate, coconut and raspberry."
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But if you thought that was a tru-blu Aussie concoction then you clearly haven't seen the lamington burger that was created by a restaurant in South Australia.
Chuck Wagon 175 chucked a photo of the meal onto Facebook and it was met with a big reaction.
It seemed to divide people; some of whom seemed stoked they could tuck into a hearty Aussie meal and others who appeared disgusted.
One person said: "Individually great, not so sure in the same mouthful, and I couldn't take it on a ride, not sure it would fit in me pocket."
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Another asked: "Are these cream filled lamingtons or plain? Just trying to work out how many extra cholesterol tablets I'd need to take."
A third added: "Now that might be worth putting pants on for!"
Those who weren't deterred by the creation asked about other food inclusions like beetroot or pineapple to make it even more Aussie.
Featured Image Credit: Coles