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Doctor who is three years sober issues advice ‘everyone doing Dry January should listen to’
Home>News>Health
Published 16:11 2 Jan 2026 GMT

Doctor who is three years sober issues advice ‘everyone doing Dry January should listen to’

Dr Alex George has shared some advice for Dry January

Anish Vij

Anish Vij

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A doctor who hasn't touched alcohol for three years has issued some advice for people doing Dry January.

Whether it's to give your liver a break after the festive period, or if it's for the supposed health benefits, millions of Brits are estimated to have started the trend this month.

Dr Alex George (@dralexgeorge) is one of the many voices for sobriety online after he quit booze in 2022 following the death of his younger brother.

“Grief’s overwhelming. I’m 20 stone overweight. Everything’s a mess. I need to stop this thing. I ultimately had to make that difficult choice… I don’t want to do this anymore, and it’s time to change,” he said of his reason to stop in a recent video.

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Having celebrated being three years sober, the Love Island doctor shared several things to try out for a successful Dry Jan.

Know your why

(YouTube/Dr Alex George)
(YouTube/Dr Alex George)

Dr George said it's useful to know 'why' you're doing Dry Jan and to jot it down 'on your notes app on your phone now'.

“Is it because of health? Do you want to save money? Is it a new challenge? Are you sick of the hangovers? If you know the why, why you’re doing this, you’re much more likely to enjoy yourself,” he told viewers.

Don't just 'not drink'

“Don’t go into this Dry Jan just thinking, I’m just going to not drink,” the UK doctor insisted.

“I think that the people that go, I’m just going to not drink throughout January can have a really good experience. But not as good as if you go, why am I doing this? Let’s embrace it.”

Swap social habits, not social life

An estimated 608,416 adults (18 and over) had alcohol dependence in England from 2019 to 2020 (Getty Stock Images)
An estimated 608,416 adults (18 and over) had alcohol dependence in England from 2019 to 2020 (Getty Stock Images)

He said that it’s really important to 'make sure you don’t just sit inside'.

“Make sure that you are having at least one meaningful social interaction each weekend,” Dr George added.

“It’s finding ways to swap out the drinking interaction to something interesting.”

Alcohol-free drinks you like

The TV personality suggested to find alcohol-free alternatives that you actually like.

He said it's fine to 'enjoy a treat without alcohol in it'.

Replace alcohol as a stress or emotional regulator

55 percent of men and 42 percent of women in the UK drank alcohol on at least one day each week in 2022 (Getty Stock Images)
55 percent of men and 42 percent of women in the UK drank alcohol on at least one day each week in 2022 (Getty Stock Images)

“If you have been using alcohol as a stress release, as an emotional regulator, I guess you need something else to do the job of that,” he said.

“There needs to be other ways that you’re going to release emotion and make yourself feel good.

“That might be mindfulness, it might be playing music, it might be exercise, talking with friends.”

Good dopamine instead of alcohol dopamine

Dopamine, commonly referred to as the happy chemical, is often activated in your brain when you drink alcohol.

“You need to replace that dopamine with something else,” Dr George advised.

“Hard earned dopamine like being in the shower, cold shower, climbing a mountain, exercising, being with friends.

“Those hard earned dopamine mechanisms give you a lovely long sail sign.”

Understand cravings

Alcohol withdrawal is 'a risk' you need to be aware of, as Dr George suggests to speak to your doctor to understand why this is expected.

Upsides

“One of the positive things which is beautiful is that they notice that you don’t have hangovers,” he said of people who are able to get through the month.

“The mornings are much brighter and your energy starts rising. You might notice you love mornings more. And I think that’s something to really embrace and to enjoy.”

Please drink responsibly. If you want to discuss any issues relating to alcohol in confidence, contact Drinkline on 0300 123 1110, 9am–8pm weekdays and 11am–4pm weekends for advice and support.

Featured Image Credit: Instagram/@dralexgeorge

Topics: Alcohol, Dry January, Health

Anish Vij
Anish Vij

Anish is a Journalist at LADbible Group and is a GG2 Young Journalist of the Year 2025. He has a Master's degree in Multimedia Journalism and a Bachelor's degree in International Business Management. Apart from that, his life revolves around the ‘Four F’s’ - family, friends, football and food. Email: [email protected]

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@Anish_Vij

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