Judge makes ruling on whether McDonald’s is lying about its Big Mac burger
A judge has given their verdict on a lawsuit against McDonald's which claimed the fast food giant had been exaggerating the size of its Big Mac, and no that's not a euphemism.
Across the pond in the US a disgruntled customer named Justin Chimienti accused McDonald's and Wendy's of advertising burgers which didn't meet the final product.
Now we know that the burger they serve you isn't going to look exactly like the one on the poster since those burgers get a photoshoot so professional it'd make a supermodel jealous.
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However, New York resident Chimienti accused the fast food chains of putting out adverts which showed burgers with undercooked meat patties.
Saying that meat shrinks 25 percent when cooked, he launched a lawsuit which included a quote from a food stylist who claimed to have worked for McDonald's and Wendy's which alleged the companies preferred pictures of undercooked burgers.
According to the lawsuit the food stylist claimed that the real thing once it had been fully cooked looked 'less appetizing'.
The matter went to court and last Saturday (30 September) U.S. District Judge Hector Gonzalez gave his verdict on the case.
The judge ruled in favour of McDonald's and Wendy's, saying he found no proof the companies had served up smaller burgers than advertised.
He also said he'd seen no proof that Chimienti had seen ads for McDonald's Big Mac or the Bourbon Bacon Cheeseburger from Wendy's.
In the judge's decision he said that McDonald's and Wendy's making their food look good was 'no different than other companies' use of visually appealing images to foster positive associations with their products'.
The judge also said the fast food outlets had 'prominent, objective information' about the weight of the burgers and their calorie content available online.
One of Chimienti's other complaints had been that the burger he bought from Wendy's hadn't contained enough toppings, but Judge Gonzalez said it was not misleading for there to be fewer toppings than Chimienti's 'personally preferred amount'.
Oddly enough, Burger King is facing a similar lawsuit over claims it's telling whoppers about the size of the Whopper.
A Florida judge rejected Burger King's attempt to dismiss a lawsuit claiming that the picture of the Whopper on the menu board is 35 percent larger and contains more than double the meat than what's actually served in the burger.
Burger King said the claims were false and it wasn't on them to serve burgers that look 'exactly like the picture', but a judge decided that a jury would get the chance to 'tell us what reasonable people think'.
Who knew there was such a legal hullaballoo over the size of a Big Mac and a Whopper?
LADbible has contacted McDonald's for comment.
Topics: US News, McDonalds, Food And Drink
Joe Harker