Wetherspoon is selling pints for less than £1 from tomorrow
It's a new year, which means many people will be assuming - usually incorrectly - that a 'new me' will be born.
This 'new me' typically is someone who goes jogging, prepares healthy lunches and doesn't go to the pub all the time.
But while a Dry January bid might be good for your health, it's not good for the health of struggling pubs - hence Wetherspoon has slashed its already cheap prices in a bid to draw us back in.
The pub chain will be flogging pints for as little as 99p, which really isn't helpful at all for those of us who were hoping for a bit of sobriety after a boozy end to 2022.
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So if you're feeling your resilience wavering already, here's a rundown of the deals on offer during the January sale, which runs from 3 to 14 in England and Wales, and 4 to 14 in Scotland.
At more than 560 of the chain's pubs, you'll be able to get Ruddles Best for 99p, while licensing laws in Scotland and Wales mean the real ale on offer will cost £1.10.
If you're not much of a real ale drinker, you can get a pint of Bud Light, Stowford Press Dark Berry Cider or Stowford Press Apple Cider for £1.69 a pint.
Alternatively, Carlsberg will be on sale at £1.99 a pint and Guinness at £2.89 a pint.
Hard to argue with that, isn't it?
For 99p, you can also get a bottle of Beck's or a 25ml measure of Bell's Whisky with a mixer.
And if you back yourself to get out and enjoy the pub atmosphere without breaking your sobriety, then there's also a range of savings on non-alcoholic drinks.
Beck's Blue will cost just 99p, and a selection of low and alcohol-free bottled beers will cost £1.49.
Soft drinks and coffee will only cost 99p too, and customers can refill their cup of Joe for free.
Wetherspoon founder and chairman Tim Martin said: "Department stores and shops hold their sales in January, so it is the perfect time to have a sale in the pub too.
"The range of drinks and food on sale in the pub is aimed at suiting a wide variety of tastes.
"This year we have included our biggest selection of low and non-alcoholic drinks.
"I believe that the January sale will prove popular with our customers.
"As always, staff at the pub will serve customers responsibly."
Topics: UK News, Food And Drink
Jake Massey