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Heinz brings back Christmas dinner in a can that sold out in hours

Emma Guinness

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Heinz brings back Christmas dinner in a can that sold out in hours

Christmas dinner is the most anticipated meal of the year for a lot of people, and it's no secret that it takes some serious planning and preparation.

It therefore probably comes as little surprise that an entire Christmas dinner in a can has proven to be a sell-out hit with shoppers, and it's back this holiday season.

Manufactured by Heinz, this stress-free holiday delight is aptly referred to as the 'Big Soup' Christmas dinner edition, and we're getting hungry just looking at it.

Don't fret if you're not a meat-eater either, as it comes in a vegan incarnation too.

If you don't have time to cook a proper Christmas dinner, Heinz's soup in a can could be the solution. Credit: Heinz
If you don't have time to cook a proper Christmas dinner, Heinz's soup in a can could be the solution. Credit: Heinz

The soup, which was previously described as 'yummy' by Hollywood legend Drew Barrymore, will set you back just £2 - making it more than friendly for savvy shoppers during the cost-of-living crisis.

It's got everything that you'd expect from a Christmas dinner as well - including turkey, spuds and pigs in blankets.

The cheap and cheerful meal was previously available last year in a limited edition run of just 500 cans and it proved so popular that it sold out in just two hours.

But if you're hoping to grab one this year, you've got a much better chance as 20,000 of these bad boys will be hitting ASDA stores - in both vegan and meat versions - this Thursday (24 November).

Heinz Soups' Bahar Kiransa said: "After last year's reaction, bringing it back was a no-brainer.

"We've been hard at work all year perfecting our recipes for both the meat and vegan versions."

Needless to say, there is a slight difference between the two options, but they both sound absolutely delicious.

If you buy the meat version, you can expect to tuck into a soup that's made of turkey breast, potatoes, carrots, parsnips, sprouts, cranberry sauce, pigs in blankets and sage and onion stuffing balls.

Meanwhile, the vegan Christmas dinner consists of vegetables, vegan sausage and stuffing balls - all served in a festive gravy like the meat version.

Customers are advised to be quick if they want Christmas dinner in a can. Credit: Heinz
Customers are advised to be quick if they want Christmas dinner in a can. Credit: Heinz

A Heinz spokesperson added that if you're looking to get your hands on a can, it's a good idea to be quick as demand is expected to be high.

They said: "Based on last year's demand, they're expected to sell like hot cakes, so if you want to sample the hearty, chunky flavours, you'll have to be quick."

News of the return of the Christmas dinner in a can comes after Heinz conducted a survey which found that British people love Christmas dinner so much, that a quarter of us would eat it every day.

Meanwhile, 36 percent of those surveyed said they prefer Christmas dinner to any other option.

A Heinz spokesperson told LADbible: "After an incredible response last year resulting in the limited edition run of soups selling out in three hours, we are really pleased to announce that Heinz Christmas Dinner Big Soup is BACK and VEGAN!

"This year the canned festive delight is even bigger and better – with thousands available from ASDA, and there’s even a brand new vegan flavour."

Featured Image Credit: Heinz

Topics: Food And Drink, UK News

Emma Guinness
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