Jeremy Clarkson reveals he's suffered more setbacks with his pub following string of 'total disasters'

Diddly Squat Farm owner Jeremy Clarkson has revealed that he's going through more tough times with his pub.

The British TV personality opened the doors of his pub, The Farmer's Dog, to the public in August 2024 and has been candid about the financial struggles he's had to deal with since then.

Located just outside of Burford in the Cotswolds, the pub is expected to be a big part of the upcoming fourth season of Prime Video's hit show Clarkson's Farm.

To add insult to injury, the former Top Gear presenter reportedly forked out just under £1 million to buy and renovate the establishment.

Clarkson has recently been criticised for offering up a £200 pie at The Farmer's Dog, as he is fast finding out that owning your own pub comes with its own unique headaches.

Writing in his column for The Sun, he said that it's 'extremely difficult to make a pub profitable'.

The 64-year-old further claimed that people across the UK now believe that staying at home for a drink and a smoke is 'easier', following the country's smoking ban in 2007.

Clarkson also complained about staff shortages, as well as the increase in energy costs and National Insurance.

Even millionaires are being hit by the cost of living crisis, apparently.

Running a pub isn't as easy as most people think (Ben Birchall/PA Wire)

"And now comes news they’re thinking of lowering the drink-drive limit to a point where a spoonful of sherry trifle will be enough to put you on the bus for 12 months," he said, before adding: "I wish they’d back off, because the fact is this. You don’t have a village school any more, or a village bobby or a village doctor.

"If the village pub has to close as well, what’s left?"

Ever since The Farmer's Dog opened, the pub has welcomed numerous visitors, though many weren't happy on the opening day.

Complaining about the overpriced food and the issues with parking, many left negative reviews of the establishment online.

Clarkson previously admitted that he probably loses money per customer that visits (Richard Baker / In Pictures via Getty Images)

Clarkson went as far as admitting he doesn't know 'if we'll ever make our money back'.

In September 2024, he revealed exactly how much he loses per customer who walks through the pub's doors.

"It's possible that for every customer who comes through the door, I'd lose about £10," Clarkson shockingly admitted.

While in December, he wrote in The Times: "Behind the scenes, then, everything is a total disaster."