ladbible homepage
ladbible homepage
  • Home
  • News
    • UK
    • US
    • World
    • Ireland
    • Australia
    • Science
    • Crime
    • Weather
  • Entertainment
    • Celebrity
    • TV
    • Film
    • Music
    • Gaming
    • Netflix
    • Disney
  • Sport
  • Technology
  • Travel
  • Lifestyle
  • Money
  • Originals
    • FFS PRODUCTIONS
    • Say Maaate to a Mate
    • Daily Ladness
    • UOKM8?
    • FreeToBe
    • Citizen Reef
  • Videos
  • Advertise
  • Terms
  • Privacy & Cookies
  • License Our Content
  • About Us & Contact
  • Jobs
  • Latest
  • Archive
  • Topics A-Z
  • Authors
Facebook
Instagram
X
Threads
Snapchat
TikTok
YouTube
Submit Your Content Here
  • GAMINGbible
  • LADbible Group
  • UNILAD
  • SPORTbible
  • Tyla
  • FOODbible
  • UNILAD Tech
Truth shared following viral theory Mario doesn’t actually say ‘It’s-a-me Mario’ as catchphrase
Home>Entertainment>Gaming
Published 19:45 22 Oct 2025 GMT+1

Truth shared following viral theory Mario doesn’t actually say ‘It’s-a-me Mario’ as catchphrase

Fans were speculating on social media that Mario doesn’t actually say 'It’s-a-me, Mario'

Anish Vij

Anish Vij

google discoverFollow us on Google Discover

90s gamers have been questioning the famous ‘it’s-a-me Mario’ catchphrase that has been around ever since Super Mario 64 in 1996.

Over the past few years, there's been some rumours floating about that Nintendo’s iconic character Mario doesn’t actually say 'It’s-a-me, Mario'.

Instead, people have speculated that all this time, Mario has been actually saying 'Itsumi Mario'.

So according to a Yahoo report, it didn't take long for the theory - circulating in multiple languages including English, French, German, and Spanish - to go viral.

Advert

One Spanish-language post from 2024 apparently racked up over 362,000 views, while a related post on X garnered more than 4.1 million views.

The viral rumor suggested that the supposed catchphrase 'Itsumi' was said to mean 'great' or 'superb' in Japanese, implying that Mario was introducing himself as 'Super Mario' rather than using his familiar catchphrase.

Fans were speculating on social media that Mario doesn’t actually say 'It’s-a-me, Mario' (Getty Stock Images)
Fans were speculating on social media that Mario doesn’t actually say 'It’s-a-me, Mario' (Getty Stock Images)

However, this claim was quickly debunked by fact-checkers and language experts.

Nintendo has consistently referred to the line as 'It’s-a-me, Mario' since the character’s debut in Super Mario 64 in 1996.

The official Nintendo online store even sells a 12-inch talking Mario figure labeled 'It’s-A Me, Mario™! Figure', which features over 30 phrases from the games, including the famous catchphrase itself.

Multiple regional Nintendo websites, including the French-Canadian version, also reference 'It’s-a-me', never 'Itsumi'.

'It’s-a-me, Mario' is the official line (Nintendo)
'It’s-a-me, Mario' is the official line (Nintendo)

Now, we've got longtime voice actor Charles Martinet - who voiced the character from the mid-1990s - to thank for the iconic phrase.

Nintendo confirmed that he stepped away from the role in 2023 in a statement, thanking him for 'sharing the joy of Mario'.

“It has been an honor working with Charles to help bring Mario to life for so many years and we want to thank and celebrate him,” the gaming company said.

On the decision to move into a Mario Ambassador role, he said on a GalaxyCon Austin panel: "I'm not retired as it were, I don't know how - but I'm an ambassador and as we step forward into the future I will learn - we'll all learn what exactly that is," Martinet said.

"But in the meantime... I'm always an ambassador of Nintendo and Mario and all of these events because I just cherish every moment of it.

"And I hope your love of the games continues and grows the way mine does, so thank you so much."

He admitted at the time that he doesn't know 'anything about it'.

Featured Image Credit: Getty Stock Images

Topics: Super Mario, Gaming, Retro Gaming

Anish Vij
Anish Vij

Anish is a Journalist at LADbible Group and is a GG2 Young Journalist of the Year 2025. He has a Master's degree in Multimedia Journalism and a Bachelor's degree in International Business Management. Apart from that, his life revolves around the ‘Four F’s’ - family, friends, football and food. Email: [email protected]

X

@Anish_Vij

Recommended reads

Teenager faces years in Thailand prison for ‘$100 crime’ at airportInstagramFIFA confirms Leandro Paredes was not shown red card after World Cup final brawl as decision clarifiedMarvin Ibo Guengoer - GES Sportfoto/Getty ImagesExpert who predicted 2007 financial crash makes another chilling warning for futureDaniel Acker/Bloomberg via Getty ImagesCristiano Ronaldo likes damning Instagram post accusing FIFA of ‘corruption’Chris Brunskill/Fantasista/Getty Images

Advert

Choose your content:

7 hours ago
9 hours ago
16 hours ago
17 hours ago
  • Jerod Harris/Getty Images
    7 hours ago

    Mara Wilson says a Matilda sequel is 'possible' but admits there are 'some issues'

    Fans have been asking for years and she finally shared what she'd think about returning

    Entertainment
  • Gilbert Flores/Variety via Getty Images
    9 hours ago

    Olivia Wilde says she's 'intrigued' by 'bedroom divorce' trend and thinks it could be a good thing for couples

    The actress was also asked how much sex she thinks is ‘normal’ in a relationship

    Entertainment
  • Universal Pictures
    16 hours ago

    Viewers point out 'biggest problem' with The Odyssey that is never explained in the film

    It's seemingly left a lot of people confused

    Entertainment
  • Magenta Sport
    17 hours ago

    Mystery solved as Robbie Williams responds to ‘white substance falling on mic’ live on TV

    He was speaking on a German broadcast when the incident occurred

    Entertainment
  • Nintendo finally reveals Mario and and Princess Peach’s relationship after 40 years
  • There's a real life Mario Kart-style track and it's the ultimate nostalgia trip
  • People most likely to break a bone following viral theory about anyone who hasn’t
  • Mario Kart is the most stressful game to play, according to new study