A Saturday Kitchen Live guest that was heavily criticised for her choice of clothing while on the show has now hit back at trolls.
Kate Carter-Larg spoke out about the grief she got for her outfit when she appeared on the BBC cooking show, as she was promoting her food vendor business.
The toastie specialist has been running The Cheesy Toast Shack with her husband Sam since 2016.
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The Scottish beachside busines has won the Street Vendor of the Year award in their time feeding Brits.
Their company also raises money for charity each month, particularly for Alzheimer's UK, as the 35-year-old revealed that it was 'a shame and really sad' that it wasn't really focused on following her appearance.
She added: "Instead, people wanted to concentrate on trying to pull a woman down very publicly. It's really not ok to troll people, as much as I can take it, not everybody can."
So what is the scandalous outfit that brought the onslaught that came from social media, then?
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She sported a plain brown strapless top and denim jeans on TV, though she revealed to Daily Star that she didn't understand why everyone was so fixated on her clothes, pointing out that they missed out on the real issue.
"Some of the comments were like 'she's cooking on a TV show - it's so inappropriate to wear those clothes'," she began.
"But I don't know if you picked up on it but I was actually wearing some really ridiculous fluffy shoes and actually that was the most inappropriate thing to wear for cooking and if they pointed that out, then I would've actually agreed with them."
Carter-Larg further explained: "However, I got up in the morning and I thought I had this one shot to star on BBC One at 10am, I may never get this again, so I wanted to wear something I felt really good in, so I wore that.
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"If you know me in real life or look at our social media page, I literally wear a strapless top all the time as I live by the beach,
"It's not like I wore a thong and nipple tassels - but that's how everyone is reacting," the business owner joked.
Admitting that she 'didn't even think' about her arms being out, she labelled the comments as 'awful' as she 'just can't win'.
The Brit highlighted: "People were picking holes in me for touching and adjusting my top, I didn't even realise I was doing it but people were like 'She just needs to have bigger boobs'.
"Seriously, who do they think they are commenting on what a woman should wear? It's not the 1950s, it's 2024!"
Topics: BBC, Food And Drink, Social Media, TV
Joshua Nair