Some viewers have joked that Sunday's episode of Who Wants To Be A Millionaire? was 'fixed' after the 50/50 question 'strikes again'.
Contestant Segun Olujide, from Cardiff, was well and truly in the limelight during Sunday's (25 February) show.
As usual, Jeremy Clarkson was hosting the British version of the ITV gameshow - but he looked to be shocked when the 50/50 question came up.
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Olujide got stuck on the question: "In which ocean are the Faroe Islands?"
After using the 50/50 lifeline, the computer removed Antarctic and Pacific, leaving Arctic and Atlantic.
The car enthusiast looked shocked as Segun laughed at his options.
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Before using the lifeline, he hinted that these were the two answers he had in mind.
Jeremy joked with Segun: "You are now in what is the dictionary definition of 'a pickle'."
After using his remaining lifeline, and not wanting to risk £15,000, Segun walked away.
He would have guessed C: Arctic, but the correct answer was B: Atlantic.
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Taking to X (Twitter), one viewer said: "The fixed 50/50 strikes again."
"The 50/50 is absolutely rigged on Who Wants To Be A Millionaire? no one can tell me otherwise," another added.
"Only mention one that you think then mention one you don't as a 'red herring' so if that situation happens you know what to pick," a third wrote.
"How many times??? Don't give them two options when you're using 50/50," a fourth penned.
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Not everyone thought the same, however, as another viewer said: "I don't see how it was fixed.
"Just because it's a question you don't know the answer to doesn't make it a fix."
A second person added: "No way would I say what I was thinking the answers was on the 50/50. Noticed on quite a few occasions the answers between the 2 they have been struggling with both come up as they did on Sunday not the first time it's happened either."
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"Could be a tough one if the Arctic technically starts much further south than we might assume," a third also pointed out.
"I've sailed past them on the way North and it's a long way from the mainland so it's not obvious."
"Well, you've got to have the right answer, so there's a 1 in 3 chance it'll be something close, which means it'd happen ALL THE TIME," someone else concluded.
LADbible has contacted ITV for a comment.