Tomorrow is the longest day of the year, and if you are looking for a way to celebrate, what better way than by scoffing the longest sandwich you'll eat in 2018? Or your entire lifetime, quite possibly.
Traditionally the Summer Solstice is brought in by a load of beardy, naked druids dancing around Stonehenge.
But surely there must be another way of celebrating for the rest of us? Well, thanks to sandwich giants Subway, help is at hand.
The food chain launched a sandwich monstrosity/work of genius (delete as appropriate) to make the occasion, with predictably gargantuan results. The so-called Giant Sub is to be sold for a short time only, in limited locations, and what it contains is frankly ridiculous.
According to Subway, the BMT version that has been made in training includes: "680g of lettuce, 96 slices of tomato, 96 slices of cucumber, 96 slices of pickle, 96 slices of olive, 227g of onion, 96 slices of green pepper, 64 slices of ham, 96 slices of pepperoni, 96 slices of salami and 64 triangles of American-style cheese."
Mmmm, 64 slices of American cheese. Oh, and Chipotle Southwest Sauce, which is a bonus.
You might wonder how you eat such a mammoth butty, and you'd be right to give it a bit of thought.
This is definitely a sharing sandwich, given that it clocks in at over six feet in length - making it taller than the average British man. It's supposed to be split between a group of up to 25 people, although frankly some people may view that as a challenge. Hey, they're your arteries.
"We are delighted to be launching the Giant Sub, a sharing Sub which can be made in any of our 62 million flavour combinations!" said Sacha Clark, Marketing Director at Subway UK and Ireland.
"We were dismayed to learn that so many Brits are cutting short their lunch hour and hope that everyone will take this opportunity to book in that long lunch by getting together with friends to enjoy a Giant Sub."
Of course, you'll need a few mates and all agree on the same flavour combinations. Oh, and have at least £116 ($153) between them. And be close to the Subway branch on City Road in London, which is the only outlet that is currently selling the Giant Sub (although there are plans for it to be rolled out nationwide soon enough).
You'll also need to be willing to wait the two-and-a-half hours it takes to make one (15 mins to braid four 1.5ft individual pieces, 60 mins proving, 15 mins baking, 30 mins cooling and 30 mins assembly). But frankly if you're still on board at this stage we assume time is immaterial.
Good luck, brave sandwich adventurers! Actually feeling pretty hungry now.