It happens all the bloody time - you're minding your own business at an entrepreneurs' conference in Vietnam and a 'child' comes running up to you in front of 3000 people asking for a selfie so you pick him up like the kid he is only for it to turn out to be a 46-year-old married man.
That's exactly what happened to Scottish lingerie tycoon Michelle Mone after the lad, standing no higher than a five-year-old, came running up to her during her speech at the conference.
Completely mistaking the man for a kid, she picked him up as though he was an adoring child fan and gave him a cuddle in front of 3000 people.
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As she prepared for a selfie, the man's wife shouted out, "Put him down - I'm his wife!" and the entire crowd began howling with laughter.
Credit: PA
Baroness Mone, a Tory peer, told the Mail on Sunday: "The guy was fine with it and the whole room was screaming with laughter.
"I thought something was wrong - his teeth were bright yellow from nicotine."
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Mone, the founder of the Ultimo underwear chain, tweeted to her one million followers about 'her most embarrassing moment'.
Some people think the post is simply for publicity given she's launching a new product soon but we don't particularly care, it's just a funny story.
Words by George Pavlou
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Images via Lady Mone/Twitter
Featured Image Credit:Topics: World News, Funny, Interesting