After growing out his beard at the request of his five-year-old daughter, a man can now no longer walk down the street without being mistaken for Harry Potter character Hagrid.
It wasn't until his colleagues at Carphone Warehouse started to quote the film that Aaron Sankey realised just how much he resembled the giant - portrayed by Robbie Coltrane in the movie franchise.
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He said: "One day I was running late and rushed into work without brushing my hair.
"I must have had about ten people come up to me that day asking, 'Can you call me a wizard?' and other similar references."
Not only does he have the facial hair and towering frame, Aaron also has a massive dog reminiscent of Hagrid's dog Fang.
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His fiancée Rachel is delighted by the change in his appearance - despite initially not being 'a fan', she now never wants him to cut off his long hair and beard.
The dad-of-two has been letting his facial hair grow since 2019, and while he is a fan of the franchise, he didn't grow it out to purposefully look like the giant.
Aaron - a fishmonger from Droitwich Spa, Worcestershire - said: "I never planned to look like anyone or anything in particular.
"I'm naturally a hairy person so I just let it grow, and this is the outcome.
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"I've read all the Harry Potter books and seen all the films, and I definitely do notice the resemblance - especially first thing in the morning, or after a blow-dry."
Aaron also says children have started stopping and staring at him in the streets - no doubt struck by his resemblance to the hulking Hogwarts gamekeeper.
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He said: "I do get people whispering and pointing, or even coming up to talk to me about it, but I see the funny side. I get a lot of kids talking to their parents quite loudly while pointing over at me.
"Whenever I go to the pub, heads turn - for some reason it seems to happen a lot there.
"I know I'm hairy, so I see the funny side - it's hard to crack a joke at me that I don't see the funny side of myself."
Well, if this has made you feel reminiscent of the childhood franchise like it has for me, then go stick it on TV now the weather is cr*p.
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Words: Poppy Bilderbeck