Obvious detail on Lilt packaging hinting at drink's future leaves people stunned

It's safe to say the entirety of the UK has been left broken over the recent news of Lilt's discontinuation.

The pineapple and grapefruit sparkling drink has been totally rebranded to fit more in-line with its parent company, Fanta, which is owned by drinks giant Coca-Cola.

However, before the iconic Lilt brand was axed - there were some very clear warning signs of its impending fate that many Lilt-guzzlers totally missed.

For quite some time now, Lilt cans have had an addition to its 'totally tropical' stamp - specifically the name of the company that would later take over the packaging for good.

At the bottom of the 'Lilt' logo, in a considerably smaller font but nonetheless still noticeable size, was the Fanta logo itself.

Reddit

The can literally had the words 'By Fanta' plastered over it and its presence seemingly went straight over the heads of those who drank it.

So, the transition seems to have been way more gradual than we all initially thought.

Coca-Cola commented on this gradual shift in packaging, noting that: "The drink has made its way into the Fanta family over the past few months, with changes to its packaging and logo."

It seems that the proof really was in the pudding - or the clue was on the can - all along.

Fans of the drink don't have to fret too much about the rebrand as they can most definitely still indulge in the 'totally tropical taste' that Lilt has time and time again provided.

You can breathe easy as the difference lies only within the packaging of the can itself - not its contents inside.

Gone are days of the distinctive yellow illustrations of the iconic pineapple and grapefruit duo acting as the go-to summer can of choice.

The rugged turquoise background with the slanting green 'Lilt' text to match are now simply relics of days past.

Coca-Cola Europacific Partners

Instead, the tropical-flavour drink will become a brand new Fanta flavour, 'Fanta Pineapple & Grapefruit' joining the likes of Fanta Orange, Fanta Strawberry and - everyone's favourite in the hot weather - Fanta Lemon.

It's definitely not as punchy as single-syllable Lilt, that's for sure.

The new Fanta packaging officially hit stores on Tuesday (14 February) and are available in 330ml cans, 500ml bottles and two-litre bottles.

Topics: Food And Drink, News, UK News

Rhiannon Ingle

Rhiannon Ingle is a Journalist at LADbible Group. She graduated from the University of Manchester in 2021 in English Literature. Alongside her studies, she was the Lifestyle Editor of The Mancunian, the largest student newspaper in the United Kingdom. Her favourite topics to write about include sex and relationships, bizarre lifestyle trends and all things travel.