An Adelaide pub has sparked outrage for offering free drinks to women with a certain bra size.
Time is a funny thing. It’s 12pm from where I’m writing from in Melbourne, it’s 11.30am in Darwin, and apparently, it's the 1950s in South Australia.
The Advertiser reported that The Woolshed on Hindley - the brains behind MILF Party at the Shed and Tequila Cowboy Thursday (yes, really) - has been slammed online for its latest promotion.
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And they need to remove their bras to prove it.
The outlet reported that women who wore an A-cup bra were entitled to one free beverage, while a B-cup meant they could claim two free drinks and three free drinks were available to those with C-cups.
“The bigger, the better,” the now since-deleted post said on Facebook.
“Wearing a bra is so uncomfortable, hang it up in the shed and let loose ... This means you as well boys.”
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The popular Adelaide drinking hole was soon met with fierce backlash online.
One Facebook user wrote: “This can’t be real."
Another said: "We’ve just set the female gender back several decades."
A third commented: "Who in their right mind in these days of political correctness would even consider this?"
While another joked: "I don’t know what is more outrageous - physical discrimination or the fact that people go to the Woolshed."
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Following the criticism, the pub was forced to issue an apology.
They said it would create 'more inclusive' events and promotions in future.
"We would like to address the concerns that have been raised regarding a recent social media post shared by our nightclub. We sincerely apologise for the fact that the post made some of our patrons feel uncomfortable and body-shamed as this was never our intention," the post began.
"Based on the feedback from our community, we have cancelled the promotion and are workshopping ideas for different promotions that promote a fun, safe and inclusive environment for all.
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"Moving forward, senior management will be reviewing all promotional activity to ensure that it creates an inclusive environment for all our patrons.
"Your feedback is valued and helps us to create the environment that both our staff and patrons love so suggestions are most welcome."
LADbible has approached Woolshed on Hindley for comment.
Charisa Bossinakis