As we probably should have expected, KSI's and Tommy Fury's pre-fight press conference had everything - and we're honestly not surprised!
The Prime founder and former Love Island star go toe-to-toe on 14 October at the AO Arena in Manchester for the MF cruiserweight title.
But like any other fight, a press conference prior to the official event took place at Wembley Arena today (22 August), and to say it was eventful is certainly an understatement.
Alongside Fury's and KSI's fight is a bout between Logan Paul and Dillon Danis, with the pair also taking part in the press conference in London.
And in that press conference, Dillon Danis made a reference to a video that has haunted his competitor for the best part of five years now.
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Yep, it can only be one thing.
Before all the YouTube fame and Prime success, Paul made huge headlines with his suicide forest video.
Back in early 2018, then then 22-year-old made a video on Aokigahara (also known as the 'suicide forest'), a dense area at the foot of Mt Fuji where many people go to take their own lives.
While there have been a few documentaries on the subject, Paul's video included footage of a dead body.
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The swear words were censored in the video in order to not offend any of the YouTuber's subscribers, however, a deceased person was clear for everyone to see (except for the victim's face).
In the video, the American appeared emotional after discovering the body and issued a message to his followers to seek help if they're struggling with mental health issues.
But as you may expect, the decision to include footage of dead bodies was heavily criticised, leading to the social media star to losing many subscribers.
The video even led to Paul being sued by a production company hoping to produce a film with the star prior to the video.
Well, Danis took the p*ss out of Paul by wearing an alien Toy Story beanie hat at today's conference - the same hat Paul wore in the infamous video.
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And Paul reacted by bringing a poster featuring an image of Danis being choked out by a security guard, as well as bringing out a birthday cake where he lay unconscious.
The hat, meanwhile, was hurled in Paul's direction as tempers flared in the press conference, a moment which saw Big John Fury destroy everything in sight.
It's not a pre-match conference without a bit of drama, am I right?
Topics: Logan Paul, Sport, Boxing
Callum Jones