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Women are wearing ‘unapproachable makeup’ to ward off men

Stewart Perrie

| Last updated 

Women are wearing ‘unapproachable makeup’ to ward off men

It seems like there's a new trend on TikTok every few weeks and this one has sparked a lot of debate.

The hashtag 'unapproachable makeup' has become a viral hit and women all over the world are showing how they are styling their face to ward off men.

According to Glamour, we're seeing 'dramatic colour contrast, striking, dark-hued combos, graphic lines and perhaps even a bleached brow' in these makeup scenes.

Some of the looks are subtle whereas others scream 'don't talk to me'.


TikTokker Megi Hebeja captioned her video with: "My 'unapproachable' makeup look. For when you don't have pepper spray.

She said: "[There's] nothing I love more than p*****g men off, and nothing p****s them off more than when you look so good they're too scared to approach you."

"This is about the guys who, when you go out, they just naturally think that if they come up to you and hit on you, that they're going to go home with you."


She said she has developed a few methods of fending off blokes when she goes out without her boyfriend and this makeup routine is one of them.

"I'm not saying that every guy that goes out is just trying to get you to go home with them. Some guys just hit on you because you're pretty...this isn't about them," she said in the video.

"This is about the guys that when you go out they just naturally think that like if they come up and hit on you that they're gonna go home with you."


She reckons when a woman looks really good then they will be too intimidating to approach.

That is the essence of the 'unapproachable makeup' trend.

"I think it's really funny when guys at bars get rejected and then they start questioning their own masculine energy," she said.


The trend has racked up nearly 170 million views on TikTok so far and it's showing no signs of slowing down.

Hope Flynn, the founder of FeedMeFemale, told the Daily Mail: "The make up trend has a deeper meaning than just a new way to highlight or contour your face. It is symbolic of women making a stand - it is their armour to protect themselves from perpetrators who deliberately harass, alarm and distress them when they are out in public spaces."

She added: "With recent events such as Luis Rubiales kissing Jenni Hermoso, I found out that 68 per cent of Feed Me Female followers have been inappropriately kissed."

Featured Image Credit: TikTok/Freya Tidy. TikTok/Megi Hebeja

Topics: Fashion, TikTok

Stewart Perrie
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