Man in stitches at Gordon Ramsay YouTube channel after 'Gen Z takes charge'
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Some eagle-eyed fans have started to clock on to the slightly bizarre management of Gordon Ramsay’s Kitchen Nightmares YouTube account.
If you haven't been paying attention - or just aren't a big Kitchen Nightmares fan - then the channel has been adopting a, let's say, slightly different approach when it comes to bringing in its audience.
And one man has been left in stitches at the official YouTube channel, which boasts more than 6.54 million subscribers, after 'Gen Z took charge' of it.
Have a look:
Cayle begins: "Can we just talk about the fact that there's definitely some sort of Gen Z social media manager that's running the official Kitchen Nightmares YouTube account right now and it's so f**king funny."
He then read out just a handful of the many titles, all in the signature Gen Z lowercase format, including: "How is this restaurant allowed to exist lmao.
Another reads: "Restaurants that give Gordon the ick."
"I haven't had my coffee yet," read a third, while a fourth pleaded: "I can't think of a title. Please watch. It's good. I promise."
My personal favourite title was: "Restaurant owners that have me shooky wooky," with a close contender being: "Watch this or I'll get fired."
"Ain't no way these are real chefs," a final title read.
Cayle then explained: "Like this is the actual Kitchen Nightmares account [with] six and a half million subscribers.
"I'd love to know who the person behind this is because I just know that they are like 18 to 21 maximum - got to be - and I hope they're being paid well, because these videos are getting some good views."
He also added it was 'crazy' that the account can 'just keep re uploading, like literally 10 to 20 year old footage and keep making dollar off it'.
"It's mad," the TikToker concluded. "Like there's a real decent chance that some of these episodes came out before this social media manager was born."
Mind = blown.
The video has since clocked up more than 726.5k views in the three days since it was first posted to the platform, with hundreds upon hundreds of comments from people eager to share their reactions.
One TikTok user penned: "I’m so glad that we’re talking about this - these titles have gotten steadily crazier over the years and I’m here for the chaos."
"God they need a raise," praised a second.
And a final TikTok user confessed: "I love to fantasise about Gordon himself writing these."
I think we all do.
Though, with Kitchen Nightmares set to make it's grand return, who knows what titles will soon grace us?