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Man shares surprising amount he was paid for getting one million views on one YouTube Shorts clip

Home> Entertainment> YouTube

Updated 21:03 14 Jan 2025 GMTPublished 21:00 14 Jan 2025 GMT

Man shares surprising amount he was paid for getting one million views on one YouTube Shorts clip

Monetising your content is a must have for a successful influencer

Brenna Cooper

Brenna Cooper

Here is how much money a content creator can make from YouTube Shorts, after one man revealed the staggering amount he was paid for one million views.

Everyone knows that when it comes to making a living of content creation and influencing you need to be good at finding ways to monetise yourself, otherwise your career won't be very lucrative.

However, not every social media platform was created equally and when it comes to making money, some sites offer way more cash to creators.

So how much can you make for a successful clip on YouTube Shorts - and how does it compare to other apps such as TikTok and Instagram?

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YouTube Shorts is the video platform's answer to TikTok (Timon Schneider/SOPA Images/LightRocket via Getty Images)
YouTube Shorts is the video platform's answer to TikTok (Timon Schneider/SOPA Images/LightRocket via Getty Images)

How much can you make on YouTube Shorts?

Considering that YouTube Shorts is much younger sibling of your traditional YouTube video, it shouldn't come as a surprise that a successful clip won't have the same impact money wise.

Explaining how YouTube calculates earnings, TubeBuddy revealed that the average RPM for a long-form video is around $3 (£2.46), which in non-technical terms means that 100,000 views would earn a creator around $300 (£244).

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PEOPLE SHOCKED AFTER CREATOR REVEALS HOW MUCH YOUTUBE PAID HER FOR 10 MILLION VIEW VIDEO

"Of course some creators make a lot more, some a lot less," he added.

In comparison, the average earning for a YouTube Short is around $0.05 (£0.04) with the same amount of views pulling in a lot less cash.

How much can you make for one million views on YouTube Shorts?

When it came to how much money can be made on a Shorts video which receives over a million views TubeBuddy was able to make a grand total of $99 (£81) for 3.1 million views on their Shorts.

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Yes, you read that correctly.

That's $32 per million views.

Also keen to show the earnings difference between traditional videos and Shorts was the channel vidIQ who revealed they had made an equally meagre $58 (£47) from a million views on their shorts, with an RPM of $0.06.

How does this compare to other platforms?

Like YouTube Shorts, platforms such as TikTok also use the RPM model when it comes to generating how much a creator will get for their content.

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Again this will vary drastically from account to account, with various reports citing a figure of around $20-$40 (£16-£32) per million views from the TikTok creator fund (or TikTok Creativity Program), which isn't too similar to money made on Shorts.

However it's worth noting that creators from certain countries aren't eligible for the fund, which means you'll need to be bagging a lot of brand sponsorships to make ends meet.

Featured Image Credit: Nikolas Kokovlis/NurPhoto via Getty Images/ Youtube/Tube Buddy

Topics: YouTube, Money

Brenna Cooper
Brenna Cooper

Brenna Cooper is a journalist at LADbible. She graduated from the University of Sheffield with a degree in History, followed by an NCTJ accredited masters in Journalism. She began her career as a freelance writer for Digital Spy, where she wrote about all things TV, film and showbiz. Her favourite topics to cover are music, travel and any bizarre pop culture.

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@_brencoco

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