ladbible homepage
ladbible homepage
  • Home
  • News
    • UK
    • US
    • World
    • Ireland
    • Australia
    • Science
    • Crime
    • Weather
  • Entertainment
    • Celebrity
    • TV
    • Film
    • Music
    • Gaming
    • Netflix
    • Disney
  • Sport
  • Technology
  • Travel
  • Lifestyle
  • Money
  • Originals
    • FFS PRODUCTIONS
    • Say Maaate to a Mate
    • Daily Ladness
    • UOKM8?
    • FreeToBe
    • Citizen Reef
  • Advertise
  • Terms
  • Privacy & Cookies
  • License Our Content
  • About Us & Contact
  • Jobs
  • Latest
  • Archive
  • Topics A-Z
  • Authors
Facebook
Instagram
X
Threads
Snapchat
TikTok
YouTube
Submit Your Content Here
  • SPORTbible
  • Tyla
  • GAMINGbible
  • LADbible Group
  • UNILAD
  • FOODbible
  • UNILAD Tech
Man who had £190,000 lifetime first-class plane ticket cancelled after he cost airline £16 million made admission years later
Home>Lifestyle>Travel
Updated 10:04 24 Oct 2024 GMT+1Published 09:35 24 Oct 2024 GMT+1

Man who had £190,000 lifetime first-class plane ticket cancelled after he cost airline £16 million made admission years later

He really tried to make the most of his unlimited travel

Joe Harker

Joe Harker

google discoverFollow us on Google Discover

Several decades ago, American Airlines was deep in the proverbial and looking for a way out.

They really needed some money and they needed it quickly, so they came up with the innovative idea of a lifetime plane ticket costing $250,000 (£190,000), which would guarantee the buyer unlimited first-class travel.

The idea was that a bunch of people would buy these things and the cash upfront would dig American Airlines out of their financial hole.

Unlimited first class air travel for life? It was an expensive ticket but some bought it (Joe Raedle/Getty Images)
Unlimited first class air travel for life? It was an expensive ticket but some bought it (Joe Raedle/Getty Images)

Advert

Surely the people buying these things wouldn't actually get enough use out of the lifetime tickets to make it a serious financial burden, would they?

Obviously they did, with the amount they cost the airline stretching into the millions and far outstripping what they initially paid for their tickets.

According to The Hustle, a total of 28 people bought this lifetime ticket before the airline realised their error and scrapped the thing in 1994.

However, since they'd promised unlimited travel for a lifetime, the folks who paid up were still entitled to get on a plane whenever they wanted.

The ticket allowed the passenger to jet off wherever and whenever they wanted (Bruce Bennett/Getty Images)
The ticket allowed the passenger to jet off wherever and whenever they wanted (Bruce Bennett/Getty Images)

The 'perfect candidate' for an American Airlines lifetime ticket

One of the buyers was a bloke called Steve Rothstein, a Chicago banker, who was actually contacted by the airline and told that because of how much he travelled, he'd be the perfect candidate to get the lifetime ticket.

He agreed, then promptly cranked his use of air travel up to 11 and booked over 10,000 flights across the next 25 years.

The airline eventually calculated that the ticket he'd bought for $250,000, along with the optional extra to add someone to the package for another $150,000 (£115,000), was costing them a million dollars each year given how much he was using it.

Steve Rothstein paid for a lifetime ticket with American Airlines, but later had it revoked (Caroline Rothstein)
Steve Rothstein paid for a lifetime ticket with American Airlines, but later had it revoked (Caroline Rothstein)

Steve Rothstein's jackpot investment

They'd had their cash from him and Steve was definitely getting his worth out of them in air miles.

He once flew up to Ontario, Canada, just to get a sandwich and would sometimes let a complete stranger travel with him for free thanks to the extra he'd bought which let him bring a friend along.

Having bought his ticket in 1987 he'd been able to use to to go all over the world, if he heard about something interesting in another country, he could just hop on a plane and go there without spending anything but time.

Steve certainly got his money worth from the lifetime ticket (Caroline Rothstein)
Steve certainly got his money worth from the lifetime ticket (Caroline Rothstein)

All good things must come to an end

However, American Airlines eventually found a way to nix the lifetime ticket.

The LA Times reported that American Airlines had a 'revenue integrity team' which looked at these frequent fliers and found that Steve had booked two seats on a flight about 3,000 times in a four year period, only to cancel over 2,500 of them.

The airline decided he was holding seats until the last minute and offering them to strangers, which meant American Airlines couldn't sell them.

They judged that this was fraud and declared it grounds for revoking the ticket, with Steve finding out as he and a friend tried to board a flight in 2008 only to be handed a letter saying he'd committed 'fraudulent behaviour' and his unlimited ticket was no longer valid.

He denied committing fraud, and later said: "I wish I'd never bought the thing."

Featured Image Credit: Caroline Rothstein/MI News/NurPhoto via Getty Images

Topics: Travel, US News, American Airlines , Money

Joe Harker
Joe Harker

Joe graduated from the University of Salford with a degree in Journalism and worked for Reach before joining the LADbible Group. When not writing he enjoys the nerdier things in life like painting wargaming miniatures and chatting with other nerds on the internet. He's also spent a few years coaching fencing. Contact him via [email protected]

X

@MrJoeHarker

Recommended reads

Myth of 10,000 steps a day being peak for fitness finally debunked - and the reality is far easierGetty StockAttorney shares the one interview question you should ‘never ever answer’TikTok/Briefing Attorney'Innocent' man ordered to pay Kim Kardashian $167,000 in legal feesGilbert Flores/WWD via Getty ImagesDonald Trump’s greeting after touching down in China is being branded 'disrespectful'Alex Wong/Getty Images

Advert

Choose your content:

4 hours ago
13 hours ago
a day ago
  • Getty Stock
    4 hours ago

    Myth of 10,000 steps a day being peak for fitness finally debunked - and the reality is far easier

    Researchers have found a new total for our daily step count when it comes to weight loss

    Lifestyle
  • PA
    13 hours ago

    Woman, 31, left 'trapped in baby's body' given warning sign before contraceptive pill nearly killed her

    She said she had never felt pain like it

    Lifestyle
  • Getty Stock
    13 hours ago

    Switching from jabs to new daily pill means you're seven-times more likely to maintain weight loss

    Keeping the weight off after losing is a common challenge

    Lifestyle
  • YouTube/ScootSki
    a day ago

    Man visits Nutty Putty cave 16 years after man suffered ‘worst death of all time’

    Spelunker John Edward Jones suffered the 'worst death imaginable' in Utah's Nutty Putty Cave in 2009

    Lifestyle
  • Company launches 'game-changing' product for your smartphone and 90s kids will love it
  • Airline explained why they cancelled man’s £190,000 lifetime first-class ticket after he cost them £16 million
  • Every flight man who had £190,000 lifetime first-class plane ticket took that cost airline £16 million in total
  • Expected ticket cost of plane that could travel from London to New York in just 3.5 hours