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People stunned to make realisation about Vans logo that's been in front of their faces for years
Home>News>Twitter
Published 16:03 29 Mar 2025 GMT

People stunned to make realisation about Vans logo that's been in front of their faces for years

The meaning behind the Vans logo has has been hiding in plain sight for years

Anish Vij

Anish Vij

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It turns out that the meaning behind the Vans logo has been there all along, but most of us have never realised.

I mean, we have all become accustomed to the simple, yet bold design of the logo.

The black and white image features the word 'VANS', in a blocky styled text, as the V extends as a horizontal line over the rest of the letters.

This distinctive feature became the subject of a tweet from Today Years Old back in 2018.

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Shortly after, fans were quick to realise that the 'V' in the logo is reminiscent of a mathematical symbol.

"I was today years old when I realised the Vans logo is the square root of answer," the tweet, which has now got over 1,000 likes, read.

But that's not all.

(Christian Vierig/Getty Images)
(Christian Vierig/Getty Images)

Then with the help of a calculator, internet users have shown that the logo for the shoe brand is the same as the equation for 'the square root of answer'. On a calculator, this appears as '√ANS'.

Responding to the realisation online, one astounded X user wrote: 'once you see it, you can't unsee it'.

Another mind-blown person commented: "Noooooooooooooo."

A third has gone as far as to create a whole scenario involving Vans and the maths equation, writing on Reddit: "So this is the scenario I thought up when I realized this.

"A guy walks into a Vans store. The guy at the counter asks him what his favourite type of shoe is, and he blatantly says "Vans!" The guy at the counter can then say 'Radical Answer, bro' and not sound stupid."

It's clear they've given it a lot of thought, but unfortunately the likeness to the equation doesn't actually appear to be intentional.

According to the Logo My Way blog, the familiar Vans logo stems back to the company's early days following its inception in 1966.

The original version of the logo was created by the son of the one of the brand's founders, who actually originally intended to paint it on a skateboard. However, when his father James Van Doren saw the graphic, he decided to put it on the heel of one of the company's shoe designs.

That marked the start of Vans' large scale manufacturing of skateboarding footwear; a decision which has proved successful to this day. With the long line stretching out over the final three letters, the Vans logo has become key to the company's visual brand identity, allowing customers to easily identify the shoes.

If I'm honest, I'm glad the logo doesn't seem to be intentionally rooted in maths. I don't want my footwear to feel like a school lesson.

Featured Image Credit: Kevin Carter/Getty Images

Topics: Business, Twitter, Weird

Anish Vij
Anish Vij

Anish is a Journalist at LADbible Group and is a GG2 Young Journalist of the Year 2025. He has a Master's degree in Multimedia Journalism and a Bachelor's degree in International Business Management. Apart from that, his life revolves around the ‘Four F’s’ - family, friends, football and food. Email: [email protected]

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@Anish_Vij

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