Pubs warned to avoid phrases that encourage drinkers to get drunk
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When it comes to ordering a drink down at our favourite local, it's almost like there's a script every bartender follows.
Classic phrases that arguably often encourage us drinkers to get drunk, should apparently be avoided.
The International Alliance for Responsible Drinking (IARD) advise that phrases like ‘same again?’ shouldn’t be used as they aim to curb binge drinking.
This advice comes from the updated training guides from the industry for those who work in the hospitality sector.
As per The Times, bar staff are encouraged not to use this type of language that might pressure us to drink.
It also warns against disparaging people who might opt for low or no-alcohol options as their order.
Trainees using the guidance from the group dedicated to reducing harmful drinking are told: “Avoid using presumptive language: it can make customers feel pressured to drink.
“For example, don’t say ‘same again?’ Instead say ‘what would you like this time?’ Don’t say ‘do you want a large?’
Instead say ‘would you like a small or large measure?’”
So say goodbye to hearing phrases like, 'Want another one, mate?' 'Is that a double?' or 'Same again, lad?'
In an example scenario, customers ordering whisky should be asked by staff: “Would you like a single or double measure?”
So, it basically means being given the direct option rather than just ‘do you want a double?’ or even 'Sure! Let’s make that a double?'
The IARD is supported by big booze makers including Heineken, Diageo, AB InBev, Beam Suntory, Pernod Ricard and Brown-Forman.
The president and chief executive of the not-for-profit, Henry Ashworth, said: “IARD member companies support retailers’ and hospitality venues’ efforts to have their staff sell and serve alcohol beverages responsibly, to help prevent sale and service to those underage or knowingly intoxicated.
“Towards this, we are proud to launch our latest resources that can be used to give staff the confidence to deny sales and service where necessary.
“Together, we can help ensure the positive declines in harmful drinking seen in many parts of the world continue to spread, creating long-lasting changes in communities across the world.”
The IARD is expecting thousands of people across the UK, and abroad, to use the training – so you can probably expect to start hearing a different ‘script’ when you next order a vodka lemonade.