Jeremy Clarkson makes U-turn to sell 'banned' item at pub ahead of Clarkson's Farm season five

The Farmer's Dog visitors will finally be able to entice their gullets with a previously 'banned' product.

Owned by TV presenter and arguable national treasure, Jeremy Clarkson, the Burford based tourist hotspot opened its doors back in 2024 and is a proud proponent of the all-British menu.

Despite a few complaints about the pricing and an ever-growing list of people being banned, the establishment continues to attract punters from across the country and is set to feature once again in the upcoming season of Clarkson's Farm.

However, up until now, The Farmer's Dog had omitted wine from the bar - coffee is another victim of the 66-year-old's pedantic and unpopular choices - instead choosing to serve his own locally brewed Hawkstone lager and ciders.

The Farmer's Dog has been very popular since it opened its doors in August 2024 (John Keeble/Getty Images)

For all the wine-o's out there, though, there's cause for celebration, as the former Top Gear host has officially installed the pub's first-ever grape-originating beverage.

In an announcement, The Farmer's Dog shared: "There was a time when English wine was like a child's recorder playing; you wanted to like it, but it wasn't very good. Fortunately, that time has gone.

"Thanks to warmer summers and expert farming, Britain grows excellent grapes and makes brilliant wine with them."

Enter Knollbury Fort wine, which comes in three different forms.

Penned by Clarkson himself, the typically playful online description for this new batch reads: "A few years ago I started Hawkstone, partly to support British farming and partly because I wanted to make a British lager that actually tasted of something. And having sorted out beer, I realised that Britain had become rather good at growing grapes and making wine with them. As in, genuinely, world-beatingly good.

"It was time for Hawkstone to have a sister. Or a cousin. I haven't quite worked out the grain and grapes relationship. The point is, we make wine now. It's called Knollbury Fort and it is superb. I know, I would say that. But it's our house wine at The Farmer's Dog so you can order it for yourself in order to find out how right I am."

First up in the Knollbury Fort trio is Firelight 2025: a Pinot Noir farmed from Essex's Crouch Valley.

The pub now has its own wine (Instagram/@hefarmersdogpub)

Its tasting notes are 'juicy loganberry, dark cherry and raspberry'.

Then we have Arrowhead 2025: a blend of Pinot Blanc and Pinot Gris, 'with a little Chardonnay'.

Honeysuckle, white peach and Golden Delicious apple are the combined flavours.

Lastly, The Farmer's Dog also houses Knollbury Fort's Midsummer 2025 wine.

"Our dry, ruby-tinged rosé is a wonderful temptress, making coy nods at your nose with hints of wild strawberry and raspberry before flattering your tongue with hints of ripe berries, red apples and a glorious richness that makes paler wines from other regions seem boring," reads its label.

Clarkson's Farm season five will be available to stream on Prime Video on 3 June.