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Huge change has been made to Fire Sticks following warning message to 'dodgy stick' users
Home>Entertainment
Updated 17:37 7 Jan 2026 GMTPublished 17:27 7 Jan 2026 GMT

Huge change has been made to Fire Sticks following warning message to 'dodgy stick' users

Amazon Fire TV Stick is getting it's biggest upgrade in years

Anish Vij

Anish Vij

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Amazon has announced a huge change to the interface of its Fire Sticks as the crackdown on illegal streamers continues.

Fresh measures to tackle illegal streaming are underway, with users unable to open certain apps without receiving an alert.

"Warning. One or more apps on your device have been identified as using or providing access to unlicensed content, including this app, and will be disabled. To remove this app now, select ‘Uninstall’,” the message reads.

YouTuber unboxd.tech said this process was 'stage one' and that many users can still access the app. However, she warns that 'stage two is the full block. The app won't launch at all'.

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"Now, we don't know the exact length of the window between stage one and stage two. It appears to be a rolling program and timing can vary by device, region, and app," the content creator added.

Amazon is cracking down on the use of 'dodgy' Fire TV sticks by blocking certain apps (Amazon)
Amazon is cracking down on the use of 'dodgy' Fire TV sticks by blocking certain apps (Amazon)

For people who managed to bypass the warning and kept watching, they should 'expect it to stop launching at some point'.

And this month, Amazon has announced their new-look user interface (UI), which is designed to 'be cleaner, faster, and better organised'.

The UI is supposed to make it easier to select what you want to search for and watch.

"We’ve seen recent research from Gracenote that customers in the US spend 12 minutes on average searching for what to watch, up from 10.5 minutes in 2023. We designed the new Fire TV experience to help cut down on that time," Amazon explained.

Amazon Fire TV Stick is getting it's biggest UI upgrade in years (Amazon)
Amazon Fire TV Stick is getting it's biggest UI upgrade in years (Amazon)

"The team rebuilt the underlying code to make the experience faster. In some cases, we’re seeing up to 20–30 per cent gains in speed when using the new UI."

They noted that 'all of these improvements will be available to customers with a free software update'.

As well as the Fire TV mobile app getting 'a glow up', the company also unveiled its new Amazon Ember Artline.

The 4K QLED TV has Dolby Vision, HDR10+, Wi-Fi 6, all in a thin 1.5-inch design.

The Amazon Ember Artline comes with the option of 10 different frames (Amazon)
The Amazon Ember Artline comes with the option of 10 different frames (Amazon)

"It has a matte screen designed to make your art and photos look great and to reduce glare in any lighting condition," Amazon said.

It also 'comes with far-field microphones so you can naturally talk with Alexa+, and Omnisense technology that automatically turns the Ambient Experience on and off when people enter or leave the room'.

There are 10 adjustable and magnetic frames to choose from in different colours.

The Fire TV UI and mobile app will launch in February, while the Fire TV Stick 4K Plus, Fire TV Stick 4K Max (2nd Gen), and Fire TV Omni Mini-LED Series are set to come out in spring.

According to T3.com, the last Fire TV Stick update was in 2021.

Featured Image Credit: M. Scott Brauer/Bloomberg via Getty Images

Topics: Amazon, TV and Film, Netflix

Anish Vij
Anish Vij

Anish is a Journalist at LADbible Group and is a GG2 Young Journalist of the Year 2025. He has a Master's degree in Multimedia Journalism and a Bachelor's degree in International Business Management. Apart from that, his life revolves around the ‘Four F’s’ - family, friends, football and food. Email: [email protected]

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@Anish_Vij

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