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Ant and Dec surprised a pair of Limitless Win contestants with an emotional gesture following a big money loss.
The way the ITV game show works is that contestants answer questions in a bid to win as much money as possible, with no limit to the amount of dosh they can have in the pot.
For each correct or near answer they'll progress in the competition, but if they get the answer over, even by one, they will be eliminated and lose thousands of banked cash.
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Now, during the latest episode of Limitless Win on Saturday evening (10 February), viewers were stunned by the Geordie hosts' generosity toward two of their contestants.
Watch below as father and daughter Denis and Becca were left in tears:
During the VT, the duo said they had been separated from Denis' son and Becca's sibling Conor who got married in the US and has been living there for the past two years.
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Conor initially visited the States for a football (soccer) scholarship.
As the dad and daughter tugged on the heartstrings of the audience, they impressed viewers at home with their charisma.
However, while Denis revealed how much he misses his son, Ant and Dec issued the pair with a surprise.
Despite missing out on winning £50,000 after answering a question incorrectly, their game ended on a high when the hosts revealed that Conor was backstage in the studio.
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As he appeared from the back, the contestants were in tears by the sight of their family member.
Host Ant told them: "This is better than winning £50,000."
Denis agreed: "We haven't seen him for two years, lovely.
"I honestly don't care about the money just seeing my son is everything to me.
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"It's more than the money, it's fantastic."
The heartwarming moment was a topic of conversation on social media, as one viewer tweeted: "What a precious reunion! #LimitlessWin."
Another added: "Seeing him is probably the best gift they could get."
Someone else said: "Seee I just love Ant and Dec always doing things like this. They are just incredible human beings."
However, others simply couldn't look past the loss.
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"Not a nice way to end of the series. #LimitlessWin," a second viewer said.
Another added: "Imagine losing £50k on national television, I wouldn’t be able to get over it #LimitlessWin."
"How about you could have seen your son and had 50k?? That would have been better, surely!" a fourth questioned.
While someone else said: "What is this Surprise Surprise? Long Lost Family or Limitless Win? Fs."
Featured Image Credit: ITVTopics: Ant and Dec, ITV, TV and Film