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People are just finding out about the 'Cinderella rule' that makes scheduled sex a turn on

Home> Lifestyle

Published 14:36 11 Jul 2025 GMT+1

People are just finding out about the 'Cinderella rule' that makes scheduled sex a turn on

Because deadlines and curfews are sooo hot

Jess Battison

Jess Battison

Featured Image Credit: Getty/South_agency

Topics: Sex and Relationships

Jess Battison
Jess Battison

Jess is a Senior Journalist with a love of all things pop culture. Her main interests include asking everyone in the office what they're having for tea, waiting for a new series of The Traitors and losing her voice at a Beyoncé concert. She graduated with a first in Journalism from City, University of London in 2021.

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@jessbattison_

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People are just finding out about the sacred ‘Cinderella rule’.

And no, that’s not some kind of fetish involving wearing one shoe and having a pumpkin in the mix. It’s about making a schedule.

Hey, we’ve all got our own kinks and kicks, and it turns out scheduled sex is quite the turn on for some people.

Because organisation, control and timings are important, of course.

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I mean, let’s be honest, when you’re absolutely exhausted after a long day, thinking about how little sleep you’re going to get and knowing you’ve got to do it all again in the morning, sex can sometimes be the last thing on your mind.

So, people have adopted their own ‘Cinderella rule’ for scheduling sex (with its own curfew).

Better set the deadline. (Getty Stock)
Better set the deadline. (Getty Stock)

Alice Giddings hosts the new Just Between Us podcast with Diana Vickers where they spoke to Mia, who admitted she’s too tired for sex.

Alice explains for Metro that the contributor has so much to do in the day she ends up ‘simply too exhausted for a romp’.

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“I live with people that require a lot of attention and it’s very consuming,” Mia explains. “I don’t have the time or mental ability [for sex]. I work very long hours and struggle to switch from super sleepy to sexual.”

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To help solve this for anyone with a similar predicament, Alice recommends her magical Cinderella rule. This means setting your own cut-off point for when intimacy will be off the cards.

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“My ‘turn into a pumpkin’ cut off is 10:30pm, and ideally this is when it’ll be lights out and off to snoozeville,” she explains, marking the latest it can start is 10:10pm.

That checks out as a poll previously put Brits as hoping for a decent 23 minutes and 45 seconds worth when they’re banging.

Making schedules sexy. (Getty Stock)
Making schedules sexy. (Getty Stock)

“However, many hours prior to this, you can give your partner indications that sex is on the cards in the evening, but mention in passing the cut-off point,” Alice adds.

So, there’s not quite a ‘concrete time’ that you’ve got to bonk, but there’s expectations to prevent any disappointment.

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Alice says it’s worked wonders in her relationship ‘because although we enjoy being spontaneous, we can find it a little tougher when we’re going through a particularly busy period’.

She also adds that the anticipation helps make things ‘quite exciting’.

Learning about this Cinderella rule really helped Mia as she says: “Remembering to find these moments of connection in the mundane where we can flirt a little if we pass each other in the kitchen, would make it so much easier to switch your mindset and mood.”

Well, get the timer on.

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