December is almost here, and to help get kids into the Christmas spirit, Amazon has been sending out daily festive messages to little ones.
People who own one of the tech firm's Alexa devices can ask how many days until Christmas and it will answer with: "Would you like to hear an update from my good friend Santa?"
Then, as if by magic, users receive a hearty message from the Kris Kringle himself, which is certain to get even the most Scrooge-like figure in the mood for 25 December.
But it's not just a simple calendar reminder, in the jolly message St Nick also promises to keep people up to date with the latest festive news and explains how he is gearing up for his busiest time of year.
He has been heard telling little ones: "Ho ho ho, I'm so looking forward to Christmas. I will be starting my daily Christmas update very soon so make sure you come back if you love Christmas, come back tomorrow for another Christmas update."
Today he told listeners that he was busy baking mince piece with the old ball and chain, Mrs Claus, at their home in the North Pole.
It says: "Ho ho ho, the elves are super excited about Christmas too, they have been singing the mince pie song and can't wait for Christmas ho, ho, ho."
One mum posted about the heartwarming messages on Facebook group Extreme Couponing and Bargains UK. She wrote: "One for the kids - ask Alexa how many days are left until Christmas and you will get asked if you want to receive a message from Santa.
"Something fun for the kids to get excited about."
And the post has proven massively popular, with thousands responding to thank her for informing them about the quirk.
If you want to enable the feature on your device, you can do so by visiting their website, here.
But as well as keeping kids entertained, Amazon has also brought in measures to make sure presents are kept a secret from other family members.
A spokesman for Amazon said: "From November 17th, Alexa no longer reveals the names of items likely to be gifts when customers ask, 'Where's my stuff' or to read delivery notifications, to prevent spoiling surprises during the holiday season.
"Customers that prefer to never hear, or always hear item names can change their settings in the Alexa App.
"If an item is marked as a gift during checkout, Alexa will never reveal order details."