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Nostalgic Brits are heading to B&M as Opal Fruits have returned to shelves

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Published 17:19 18 Feb 2023 GMT

Nostalgic Brits are heading to B&M as Opal Fruits have returned to shelves

The iconic sweet has made a comeback and Brits can't get enough of it

Rhiannon Ingle

Rhiannon Ingle

Brits have been sent into a spiral of nostalgia as B&M has announced the latest sweet treat to fill its selves.

Known for 'big brands, big savings', people can now get their hands on the Opal Fruit chewy sweets at the bargain retailer.

Sweet-toothed fans can't wait to stock up on the limited edition sweet.

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Brits are flocking to B&M for Opal Fruits.
UrbanImages / Alamy Stock Photo

Opal Fruits sweets were gradually phased out in the UK, followed by Ireland, way back in 1998.

The rebrand was part of an effort to standardise the fruit chews and match what the same sweets were being packaged as in the US at the time - Starburst.

Opal Fruits boasts the OG flavours of lemon, orange, strawberry, and lime whereas Starburst also included a mixed lemon and lime sweet as well as a blackcurrant flavour.

While the name change took place over two decades ago - it's clear that Brits still kept the good old Opal Fruits branding in their hearts

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The official B&M Stores account took to Twitter to share the news on Tuesday (14 February).

Posting a photo of the packet of the once-retro sweets next to a '£1' sign, the tweet was captioned: "We have Opal Fruits if anyone is interested?"

"We have Opal Fruits if anyone is interested?"
B&M Stores/Twitter

People were most definitely interested.

The tweet has since been viewed over 175.1k times and dozens of sweet-toothed fans were eager to share their reaction to the bargain retailer's latest stock drop.

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Clearly feeling the nostalgia of the chewy sweets, one Twitter user reminisced: "Made to make your mouth water, according to the advert I remember from years ago."

"Omg need, my mouths watering just looking at them lol," said another clearly remembering the sweet's old slogan.

"That's me going to stock up tomorrow."
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Others even found the news quite emotional, with one person feeling a wave of patriotism due to the news: "This makes me love the UK."

"I'll be in for some," a fourth responded, making sure to draw up a line between Opal Fruits and its competitor Starbust.

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They added: "Can't beat the yellow and the green, never buy Starburst but won't pass these without buying some, thanks B&M."

"That's me going to stock up tomorrow," admitted another.

B&M Stores' product description dubs the retro confection 'delicious fruity sweet treats' - which long-awaited fans can now finally purchase in-store after years without it.

A 152g of the 'limited edition' Opal Fruits Original sweets will only set you back a quid.

However, in order to avoid disappointment, eager-shoppers are advised to check the product is actually in stock at their local B&M before racing to feel that blast from the past.

Featured Image Credit: Martin Lee / Alamy Stock Photo/Mark Collinson / Alamy Stock Photo

Topics: UK News, Food And Drink, Shopping

Rhiannon Ingle
Rhiannon Ingle

Rhiannon Ingle is a Senior Journalist at Tyla, specialising in TV, film, travel, and culture. A graduate of the University of Manchester with a degree in English Literature, she honed her editorial skills as the Lifestyle Editor of The Mancunian, the UK’s largest student newspaper. With a keen eye for storytelling, Rhiannon brings fresh perspectives to her writing, blending critical insight with an engaging style. Her work captures the intersection of entertainment and real-world experiences.

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