A fitness influencer has left viewers seriously scratching their heads after his intense morning routine video went viral.
They say comparison is the thief of joy but I think we're all guilty of watching influencers and their shiny everyday lives and wondering why on earth our morning routine doesn't involve cold plunges and extensive skincare routines.
But one fitness fanatic has seemingly taken his routine to the next level, getting up six hours before he clocks in to work. Frankly, you should only be setting your alarm for 4.00am if you're going to the airport, but each to their own.
Social media user Ashton Hall is known for sharing aspects of his lifestyle and everyday life with his followers, boasting over 2.93 million subscribers on his YouTube channel.
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Last month, the content creator released a video revealing what his typical morning supposedly looks like, titled 'The morning routine that changed my life 3:50am to 9:30am'.
The video raked in millions of views, and saw him put us all to shame by rolling out of bed at 3.50am and into some push-ups on his balcony just 10 minutes later.
I'm shattered just thinking about that, to be honest.
Hall's near six-hour routine also featured an intense run at the gym, followed by a swim and shower, with some time for meditation in there too for good measure.
The creator can also be seen dunking his face in a bowl of ice-filled water before heading to the gym and for a swim, and one more time before tuning in to a work call.
But what confused viewers the most wasn't the fact that he was up before 4.00am or that he was pumping push-ups mere minutes later - instead, it was the time stamps on the video, which some said simply didn't seem to add up.
According to the video, at 7.36am, it's time for Hall to take a plunge in the pool for his morning swim, but his dive appears to take him four minutes to complete as it's 7.40am by the time he hits the water.
Eagled-eyed viewers also noticed it took him an entire minute to walk through the door to his balcony ready for his push-ups, as the time stamp jumped up to 4.01am as he made it out.
"I'm still trying to figure out how it took him a whole 1 minute to go from one side of the patio door to the other," joked one viewer.
Finally, some viewers pointed out that the influencer was reading his book for less than a minute as he picked it up at 5.30am and was filmed putting it back and leaving the table before the clock struck 5.31am.
Now, there's every chance the bloke is just trying to cram it all in and whizz through his morning tasks before work - or some of the time stamps could have been a simple editing error as he spliced the clips together.
Either-way, despite the backlash, Hall seems to be having the last laugh as he announced that he hit a billion views in 30 days on YouTube, and that his Instagram following had surged to eight million.
Chloe Rowland