Advert

Latest

Jeff Bezos Reveals His Daily Routine And How He Makes Decisions
published at17 minutes ago
Advert
Advert

Most Popular

Advert
News

Brewery Boss Resigns After Branding Non-Alcoholic Beer 'Gay Lemonade'

Brewery Boss Resigns After Branding Non-Alcoholic Beer 'Gay Lemonade'

The boss of a brewery has been forced to resign after he joked that non-alcoholic beer should be called 'gay lemonade'.

Nick Warming quit Southern Bay Brewery after receiving an angry backlash on social media to a post he had shared on the firm's Facebook page.

The CEO had posted a meme of an old boxer with the caption: "Non-alcoholic beer. You mean gay lemonade?"

Since it was shared to the Southern's 2,000 followers, angry customers have been piling in to complain about the 'joke'.

Advert

Responding to criticism, the former boss of the Australian company said: "I thought I would advise that following a board meeting, I have resigned as CEO of Southern Bay Brewing Co. The board have accepted my resignation with immediate effect."

The 'joke' didn't go down too well with customers. Credit: Facebook
The 'joke' didn't go down too well with customers. Credit: Facebook

This was an update after he initially apologised for the meme, claiming he didn't mean to offend anyone.

He wrote: "Apologies to all for an earlier post. This was posted without any thought whatsoever and no offence was intended. I apologise unreservedly.

Advert

"The post has since been deleted and we will be more careful selecting our posts in future.

"We realise this is not good enough and we should not have posted the homophobic beer meme. It will not happen again.

"It was a gross error and mistake and we would appreciate it if people were kind enough to forgive us.

More Like ThisMore Like This

1 of 6
News

Australian Brewery Launches 'Utterly Delicious' Chocolate Milkshake Beer

"The post in no way reflected the thoughts of staff of the Southern Bay Brewing Co. and they should not be held accountable for my actions. Please accept my sincere apologies."

Advert
The firm's CEO later revealed that he had resigned because of the incident. Credit: Facebook
The firm's CEO later revealed that he had resigned because of the incident. Credit: Facebook
News

Victoria Bitter Has Released A Beer-Themed Christmas Advent Calendar

published at14 days ago

But not everyone was in the forgiving mood, with many labelling the post and the apology a 'disgrace'.

One person said: "Not remotely acceptable!!! its 2019!!! This is a brilliant industry with amazing and diverse people in it and supporting it.

"What an absolute disgrace. You have tarnished its reputation and yet again we are reminded that this bullshit still exists."

Advert

A second critic wrote: "The post and the subsequent 'apology' has just proven that you haven't learnt as a company from previous poor posts."

While another added: "Can you please update and correct your apology, it wasn't a problem because it was a 'beer meme'. It was homophobic. Let's be really clear.

"Don't minimise your actions, but own up to it or your response is meaningless."

Brew News reports that in January this year, Southern Bay also found itself in trouble with the Alcohol Beverages Advertising Code Scheme (ABAC) over another meme.

Advert

ABAC said that the meme, which said: "There's nothing wrong with you that me drinking six beers can't fix", promoted binge drinking.

Featured Image Credit: Instagram/Southern Bay Brewery

Topics: Viral, World News, Interesting, Beer, Australia

Chosen for YouChosen for You

Military Dog Awarded Animals' Victoria Cross For Tackling Al-Qaeda Insurgents
published at5 hours ago

Most Read StoriesMost Read

Entertainment

BBC Confirms Gavin And Stacey Will Return 'One Day'

published at4 hours ago

Dominic Smithers

Dominic graduated from the University of Leeds with a degree in French and History. Like you, Dom has often questioned how much use a second language has been. Well, after stints working at the Manchester Evening News, the Accrington Observer and the Macclesfield Express, along with never setting foot in France, he realised the answer is surprisingly little. But I guess, c'est la vie. Contact us at [email protected]