Charlie Mullins, founder and chairman of Pimlico Plumbers, claims he will single out people who 'don't want to take part in society', defending the measures as being 'for the good of the country'.
Mullins has announced that any staff member who has not received the vaccine by 1 January 2022 will have their employment within the company terminated, unless they're able to provide legitimate health reasons as to why they can't.
Speaking to ITV News, he said: "Any staff currently employed by Pimlico who have not had the jab by January 1 will be given the boot to protect our staff and customers and for the good of the country.
"Firing people who refuse to have the jab may seem a bit strong, and it is, but for good reason.
"In vaccines we have the tool to open up every part of society, so let's get on with it the whole population needs to be vaccinated, it's as simple as that. These cowards should be marked out for what they are, selfish people who are happy to see a country, and the livelihoods of the people within it, go belly up.
"If people don't want to take part in society, that's their business; stay home and play on your Xbox or keep twitching the curtains while the rest of us get to work."
Mullins' comments follow the news that vaccinations are to become compulsory for staff at care homes in England, with Health Secretary Matt Hancock referring to the move as a 'sensible and reasonable step'.
Mullins continued: "The month-long delay of Freedom Day on June 21 may not seem like much to those clutching desperately at their furlough money and keen stay at home wrapped in their Covid blankets, doing half a job. But to many, especially those in the hospitality industry, it was the death knell ringing for their businesses.
"Covid knows nor understands any rules or boundaries, so why should we? All gloves must come off.
"Having a vaccination should be mandatory. Those who say it isn't possible, or undermines human rights, are wrong; almost anything is possible."
Earlier this year, the government denied claims that workers could be sacked if they refused the vaccine.
Prime Minister Boris Johnson's official spokesman told a Westminster briefing on 9 February: "Taking a vaccine is not mandatory and it would be discriminatory to force somebody to take one."
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