Most people aren't hard to please when it comes to buying them gifts - a Clinton's card, a box of chocolates, sorted. But some people, especially men, can be awkward AF to buy for.
That led one student from Bangkok, Thailand to come up with a left-field present for her boyfriend's birthday, handing the lucky guy a bouquet made entirely of cash.
Part-time make-up seller Pilaslak Puenchoke, 20, found herself stuck after her partner, 25-year-old Tua, said he only wanted 'man things' for his birthday this week, just a few days before Valentine's Day. Cheers for the help, mate.
CHECK OUT THE MOMENT PILASLAK HANDED OVER HER BOUQUET
According to the Daily Mail, Pilaslak eventually decided to take out 100,000 baht (£2,250, $3146) in notes and paid a florist to arrange them in an enormous bouquet. That's quite an imaginative idea.
Tua was having a birthday meal with friends on Wednesday night when she ran up and surprised him with the cash, even asking the house musician to sing happy birthday to him as she walked in.
Pilaslak said: "It was all a big surprise for my boyfriend. He said he wasn't too interested in expensive gifts, or fancy things. But he was just being kind. So I wanted to show him how special he is."
A video taken at the restaurant shows Pilaslak making her appearance before standing and posing for photos with Tua and his expensive flower replacement.
Pilaslak said that she gave Tua the gift early to serve as his joint birthday and Valentine's Day present. Fair enough, really, given that she's already shelled out a six-figure sum on one gift, it'd be a bit rich for him to expect anything else.
"He just said to buy him 'man things'. I don't know what that is, or what would make him happy because there is so much. I had the idea to do this," Pilaslak added.
"His friends were impressed. I think they would like their girlfriends to give them a similar gift. They said I'm the best girlfriend but it is just good fun."
You might be a grumpy traditionalist and say that giving someone cash for their birthday is the ultimate cop-out gift, reserved for distant relatives and people you don't really know.
Then again, Pilaslak's bouquet for Tua did take love and a bit of imagination. Hey, at least she didn't buy him a gift card.