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A social media sensation who spends his days calling out ridiculous 'life hacks' has become the most followed person on Instagram in Italy.
Khaby Lame, 21, has surpassed Chiara Ferragni to take the title as he reached 24 million followers.
Lame, who lives in Chivasso, Turin, Italy, has also become the third most followed in the world on TikTok with 74 million followers. Safe the say, he ain't doing too bad.
The influencer, who is originally from Senegal and moved to Italy at the age of one, lost his job due to the coronavirus pandemic which left him figuring out what to do.
As a result, Lame decided to put his dream job (acting) to good use and start creating content which now reaches millions of views all over the world.
It's easy to see why people love him, his videos are hilarious, real and save time from trying out some of the most stupid 'hacks'.
Khaby is on a mission to mock the unhelpful, unnecessary and downright ridiculous nonsense we see on a daily basis. Hey, someone's gotta do it.
In one of his videos, a man can be seen freeing his t-shirt that's stuck in a car door - by cutting the piece of clothing with a pair of scissors instead of just simply opening the door.
Another clip, which has racked up nearly 40 million views, shows a muscly bloke attempting to crack open an apple with his bare hands.
Cut to Khaby who simply chops through the piece of fruit using the humble knife. Easy peasy
apple lemon squeezy
If you've not already noticed, arguably the best bit of the clips comes when the video ends and his expression: a deadpan shrug is all we're left with.
So here are a few other 'hacks' that Khaby makes much, much easier than the original poster suggests.
First up we have someone laying a towel out into a pool before chucking a pillow on top and jumping on. Of course, they're not going to float on this makeshift lilo. Khaby then comes into shot with... a lilo.
Another video, which has over 58 million views, shows someone cutting a toothbrush into bits before hollowing out the inside and making a small hole in the bristly bit.
They then attach a medication syringe (think Calpol, not an actual needle) and fill it with toothpaste so that when the syringe is pushed up the toothpaste will come out at the brush end.
Khaby of course makes more sense of this by holding his toothbrush in one hand before applying the paste with his other hand and brushing his pegs.
Keep up the good work, LAD.