A man who'd lost his dog in the wild mountains of Northern California came up with an ingenious idea to get his beloved pet back - he plugged in a large PA system and used it to call the dog's name through the wilderness.
Perhaps even more surprisingly, it actually worked.
Let's start at the very beginning.
Robert Bluntsworth and his dog Matrix live on a 40-acre ranch, deep within the redwood forests of Humboldt County, California.
While that offers them a lot of space for walking, it also means that it's very easy to get lost.
Let's not forget that the woods are also home to all manner of bears, bobcats, pumas and other animals that you might not wanna run into while out walking the dog.
One morning, Matrix disappeared off after being let outside to pee, and Robert suddenly found himself facing every pet owner's worst nightmare.
After spending hours driving around the area, and checking with the neighbours whether they'd seen Matrix, he was starting to run out of ideas.
Luckily, his friend gave him a pretty clever suggestion to track down his beloved pooch.
Robert told LADbible: "My heart sank into my stomach when I could not find him.
"He is my baby dog, he is my little kid.
"We are way out in the mountains so if he gets lost, he could be lost forever.
"It's common for dogs to go missing out here, but he has never gone off like this before."
He continued: "I was driving around the mountain roads calling his name for about two hours and posted him up on all the local groups on Facebook.
"My buddy in Texas called me freaking out and told me to set up the PA system and send his name through the mountains."
Now, it's remarkably fortunate that Robert is also something of a music aficionado. The kind who has some impressive speakers, amplifiers and microphones.
He cranked his mixer up to 11, and started shouting for Matrix.
Before long, his best mate was making his way back through the woods towards him.
He explained: "I could hear it echo though the woods.
"Basically, I turned it all the way up to the limiters."
"He was gone for four hours but with five minutes of sending his name through the mountains I saw him darting through the wood finding his way back home.
"He was all muddy and did look a little embarrassed. I was so happy, and he looked happy because I was happy."
That's good news, although it could have been so different without a piece of quick thinking. Probably don't try this if you live in a built-up area, though.
You'll more than likely get a visit from the police, instead of your dog coming home.