TikToker With One Million Followers Reveals How Much She Makes A Month
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A TikToker with 1.1 million followers has revealed how much money she makes a month.
Vi Loung, 24, joined TikTok in 2019 and already has over one million followers - mainly thanks to how-to-do videos.
She broke down her 2021 sponsorship earnings and Business Insider confirmed the numbers with documentation. So here's how much she earned:
- February: about $19,000 (£13,880)
- March: about $30,000 (£21,920)
- April: about $32,000 (£23,380)
- May: about $1,000 (£730 - Luong said May was an anomaly because some of her payments were delayed)
- June: about $32,000 (£23,380)
- July: about $17,000 (£12,420)
Loung said that just after 10 months of being on the platform, she quit her job in social media marketing to become a full-time influencer.
Her best performing videos on the platform consist of topics such as the top photo-editing apps (1.5 million views), how to take Instagram photos on an iPhone (2.9 million views), and do-it-yourself clothing hacks (11 million views).
For one TikTok post she charges between $8,000 (£5,850) and $10,000 (£7,310).
When she works with brands she charges around $3,000 (£2,190) to $4,000 (£2,920), she says.
She told Business Insider: "I created a series on TikTok around how to be photogenic, pose, and how to edit.
"That's what really blew up my account over the course of 2020."
The 24-year-old from California also has an Instagram account (94,000 followers) and a YouTube channel (7,000 followers).
Her income comes from two sources - brand sponsorships and revenue from TikTok's creator fund.
This year she has been working with three brands for annual sponsorships, as well as her one-off collaborations.
She earns about $150 to $300 a month from the TikTok Creator Fund, which is the app's built-in monetisation feature. The amount of money she makes varies from how much content she posts.
She said: "I started out by taking a handful of deals a month, but it can be a real time and energy suck.
"Instead, what I prioritise is high-paying, minimum five-figure deals for brands I genuinely love. I only do a couple of those a month."
If you want to earn money directly from TikTok, users have to be 18 years or older, meet a baseline of 10,000 followers, and have accumulated a minimum of 100,000 video views in the past 30 days.
Featured Image Credit: Instagram/@ _viluong