A Northern chef has offered his own take on Salt Bae's infamous £850 golden tomahawk steak with a series of Lancashire-inspired dishes.
But they won't cost you quite as much, as a jeweller told the chef that his creations are worth just 5p.
Salt Bae - real name Nusret Gökçe - has been making the headlines recently over the outrageous menu at his new Nusr-Et Steakhouse in Knightsbridge.
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Since most people can't afford forking out £850 for a sparkly piece of meat, Gareth Mason set about making a more budget version.
The 33-year-old covered his signature Whist Pies - mini meat pies that are popular in Lancashire - in edible 24-carat gold leaf as a not-so-subtle roast of Gökçe's 'ludicrous' menu.
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Also on the makeshift menu were gold-wrapped chips, bacon and gold sausage butties, not to mention a 24-carat carrot.
While the iconic restaurateur charges hundreds for his steaks, Gareth's dishes were valued at just 5p by a local jewellery store.
"It's more Morecambe Bay than Salt Bae. We've got the traditional Lancashire dishes covered in gold for a fraction of the price you'd pay at his restaurant," he said.
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Although many have criticised the prices of the London Nusr-Et Steakhouse, celebrities have been eager to book a table and try the menu for themselves.
That includes reality star Gemma Collins, who rated the experience 'ten out of ten' despite the expensive bill.
Meanwhile, former glamour model Danielle Lloyd treated herself to a £100 gold-wrapped burger, later admitting it was 'really expensive' but worth it for 'the experience'.
On the other end of the scale, Gareth charges just £12 for a pie and pickle platter at the Absolute Bar and Bistro in Westhoughton, Bolton, where he is head chef.
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The father-of-two added: "It just shows that wrapping food in gold is sheer stupidity. There's no price that can justify it.
"It adds nothing at all to the food, it tastes of nothing and it just dissolves on contact. It's just a gimmick for appearances.
"Getting a steak and wrapping it in gold doesn't make it worth £800. There has to be a barrier of stupidity.
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"This guy is making himself a multi-millionaire from conning people. The joke is on the customer if they're willing to pay that."
Gareth currently has no plans to sell the gold-sheeted food to punters, but said if he did, he'd charge around £100.
Still pretty steep, but I guess that's what you get when you cover food in a precious metal.
Words: Daisy Phillipson